Back in the old days, the process of building website pages hosted on WordPress was such a hard task to behold. Not only would you have to write whatever you want to add into its very limiting in-house editor, but you’d be required extra knowledge of HTML and coding to incorporate sophisticated and impressive layouts and styles.
Drag-and-drop page builders plugins have made page editing much more simple. This makes it even easier for newbies, even those with no coding experience.
Elementor may be one thing that pops up in your mind regarding those new types of page builders. But with so many of them around, it can be hard to choose which one suits you best. This article will help to find the perfect page builder for you.
Daniel has posted a video review on Design Break that will give you a visual experience. You can still read our article to get an overview of Elementor.
Elementor in a Nutshell Elementor vs Page Builder
Before we get into the meat of the story, let’s take a short look first at what Elementor is.
Elementor is a popular WordPress page builder plugin. Best known for its highly intuitive and feature-rich user interface, it gives users unparalleled access to a wide range of design and customization options to explore. It’s designed to make the process of page building easier and more enjoyable for web design professionals and newbies alike.
One of Elementor’s highlights has to be its convenient drag-and-drop editor, which allows users to drag whatever object they like onto a canvas or workspace that’s big enough to fit most of the screen. You can view your page in the same way potential customers see it with the workspace. Another of its highlights is the vast range of design element options, with a total of over 200 templates, widgets, and blocks built into Elementor’s storied library.
The Key Features
Elementor’s basic version has more than enough tools that you will need to build eye-catching pages. You can adjust the settings to make your pages as pixel perfect as possible, and even add custom code to them.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. Want to retrieve previous versions of your page without having to click ‘undo’ multiple times? The Revision History button has got your back. Struggling with searching for something that may be difficult to find? You can use the Finder feature to help you. Want to make some adjustments to the mobile version of your page? Switch View allows you to make changes right away.
Elementor Pro has even more features. You get more useful features like the Theme Builder, which allows you to create full-page WordPress templates, the pop-up builders, and ecommerce widgets in collaboration for WooCommerce.
Elementor has many benefits for people of all skill levels. However, it is not without its drawbacks. First, the majority of Elementor Pro features cannot be accessed by those who have the plugin free. Second, the dashboard may need to be more responsive sometimes. And lastly, some editing refinements may not go exactly as you expect them to.
The core version of Elementor gives you enough page design tools to use for free. However, if you want to gain access to additional features that are otherwise limited to Elementor Pro users, you may need to subscribe first to any of its five annual plans.
These prices range from $49 per year for the Essential plan to $999 for the Agency plan. The best thing about these subscriptions is that you can access any upgraded tool without limitations – the only limitation is the number of activations and website licenses.
Now that we have an idea of what Elementor is and how much it can offer, let’s compare it to the other page builder platforms on this list, eight of which with an equally massive following and critical acclaim.
These are Divi, WPBakery, Beaver Builder, WordPress’s newest editor Gutenberg, Webflow, the Thrive Architect plugin, Brizy, and Oxygen. Let’s begin with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. It’s been placed at the same level as Elementor regarding how much it offers to various users.
Both interfaces are easy to use, yet powerful and feature a variety of design tools. The only differences that set Divi apart from Elementor are that 1) it’s both a WordPress theme and a plugin, 2) it doesn’t offer a free plan, and 3) it has more useful features, such as split testing.
Divi’s editing dashboard is equipped with a drag-and-drop interface, but if you compare it to Elementor’s version, you’ll notice a few differences immediately. Divi’s editing dashboard has all the options in the sidebar. However, Divi has a collapsible floating screen menu at the bottom that gives off a minimalistic look.
Page-Building and Customization
Divi, on the other hand, allows you to use complete-website packages. Elementor only offers single-page templates. It is also known as Layouts and has a much larger collection than Elementor.
Both plugins have the same styling options that don’t always require you to code unless necessary. Both also have similar theme-building features – Divi may have added it as recently as 2019, but Elementor has always had it in store even before then.
Divi is not just a WordPress plugin. It also comes with the Divi theme. This theme has been called the “most popular WordPress theme” over the years.
Divi’s split-testing feature is one thing that makes it stand out from Elementor. Marketing professionals, in particular, may find this one very useful as they can determine which of the pages’ elements work best in generating better conversion rates.
Divi is not like Elementor which offers powerful features for a free version. Divi does not offer a free plan, except for a 30-day trial. Despite this, its two pricing plans are seen as cost-effective and more valuable than the other.
A $89 yearly access plan or a $249 lifetime access tier are available to individuals. Regardless, not only will you be able to use Divi on unlimited websites, but you will also get access to all of the Elegant Themes products, including the Divi theme.
Elementor vs WPBakery
WPBakery is another popular page-building plugin, and it was also one of the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Its standout feature is the option to choose between a front end interface for site editing or more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
Some page builders let you view your page as your customers see it while editing. Others offer a more schematic experience. WPBakery is able to accommodate both. This makes it ideal for not just average web designers but experts as well.
However, there have been concerns over how slow the front-end editor can be compared to the rest. You’ll still have the tools you need to make a beautiful page.
Page-Building and Customization
WPBakery has a pre-made template library of over 100 choices, although the number pales compared to Elementor’s 300+ selections. While the former may lack in abundance, it catches up with an otherwise larger scale of design element offerings in the form of widgets and add-ons, giving it a huge boost ahead of the latter.
When it comes to customization, both WPBakery and Elementor are packed with the same level of optimized and diverse tools, though one of them may be too overwhelming for some people than the other.
Among WPBakery’s distinctive assets is its support for multiple languages which makes this plugin more accessible to non-English users. Next is the Role Manager function, which lets you control whoever gets to access certain sections of the interface.
The plugin’s integrations list and supply of add-ons may not be a big deal for plenty, but we consider it unique enough to stand out among the rest.
WPBakery is similar to Divi but does not offer a free version. However, it does offer two pricing options. Both tiers, however, use a one-time payment system that gives you continuous updates, regardless of which plan you choose.
The regular version intended for single-site use costs $56, while the extended plan at $299 is intended for one SaaS application.
Elementor vs Beaver Builder
Beaver Builder plugin offers visually fluid drag-and drop page-building capabilities, similar to Elementor or Divi. As the other two plugins are made to be suitable for web designers, Beaver Builder is more geared toward developers with a sharp eye for website stability.
Beaver Builder is a popular choice for WordPress developers because it offers clean coding, well-documented PHP and CSS options, as well as other handy features that will make your page run smoothly.
Beaver Builder’s editing interface shares the same traits as Divi’s version: your workspace takes up nearly the entirety of your screen, with only a generously-sized horizontal toolbar placed on top of it. Elementor vs Page Builder
If you wish to add any column, row, or module/widget to your page, you just need to click the + button along the bar. The plugin’s dashboard has been highly praised for its fast, glitch-free, and very customizable capabilities. Don’t like pop-up windows while you edit? Drag it to create sidebars. Simple!
Page-Building and Customization
Beaver Builder provides users with a range of core design tools. Its advanced settings, however, don’t have the same energy as Elementor – for one, the former lacks motion effects options and custom CSS for individual page elements as the latter is readily equipped with.
Beaver Builder manages to make each page responsive on all devices, despite this. As for templates, the plugin offers two types that are closely similar to Elementor: pages (full templates) and rows (Beaver Builder’s take on blocks).
The Key Features
As we mentioned earlier, one of Beaver Builder’s strongest suits is its ability to conveniently let developers add custom coding. Another of its key features is white-labeling, which is ideal for those who build pages or websites for multiple clients for a living.
Beaver Builder is required to be purchased and integrated with a Beaver Themer extension for theme-building. Although it may seem cumbersome, this extension is still able to integrate with Elementor’s built in theme builder. Elementor vs Page Builder
The pricing structure for Beaver Builder is similar to Elementor’s as it includes yearly subscription plans ranging from $99 with the Standard tier to $546 with Ultimate, plus a 30-day money-back guarantee. The plugin can also be downloaded for free, although it is less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is WordPress’s newest standard block editor. It has replaced its predecessor, The Classic Editor. Gutenberg’s new standard block editor is much easier than the old version. It requires you to complete tedious and complex processes. Gutenberg was designed with beginners in mind, using drag-and-drop interfaces.
With the rising popularity of user-friendly page builders like Elementor, it’s no wonder that WordPress has decided to keep up with the changes by giving its flagship editor a much-needed facelift. Nonetheless, Gutenberg offers users swift block-building capabilities and additional features to make blogging and post-writing much easier.
WordPress’s previous editor required you to write everything you need on a page inside a big, rectangular text field. This process has proven difficult for many as they may need to learn shortcodes to create various shapes, fonts, and layouts. Elementor vs Page Builder
Gutenberg makes editing easy for anyone with no coding skills. You will see that the interface borrows many of the same features found in most page builders plugins such as the large preview screen and collapsible sidebar widgets.
Customization and Page-Building
Gutenberg is packed with essential design tools, from columns and block patterns to text headings and paragraphs. Still, the range fares less than popular page builders like Elementor, where there are additional choices to explore.
Gutenberg does not have the ability to build themes, but its block-based characteristics make it compatible with many WordPress themes. However, it doesn’t completely override your theme settings and styles. Additionally, you can incorporate custom CSS elements for a more personalized feel.
Gutenberg, unlike Elementor which is a page builder that has a front-end interface and Gutenberg, is primarily a backend block editor. While you won’t have the ability to create a site that is completely unique with a theme of your choice, you can arrange design elements on any page within any theme. It’s compatible with multiple WordPress themes.
With Gutenberg, you get to embed uploaded files and posts from many sources to your page, from social media sites like Twitter and Tumblr to media-sharing sites such as YouTube and Soundcloud.
Gutenberg is WordPress’ default editor. This means that you can use all its features absolutely free! Unlike all other editors in this list, not a single paid plan is included. Elementor vs Page Builder
Elementor vs Webflow
Unlike Elementor and the rest of our page builder plugins in this list, Webflow is a standalone website-building service that lets you create full-scale designs that work across multiple devices. It has the same level of capabilities as other popular website builders like Squarespace.
Webflow was created to be a one-stop shop and save you time. Its team handles all website administration tasks, including web hosting. While WordPress itself may rely on plugins to create eye-catching sites, Webflow has everything rolled into one platform.
Webflow is fun and flexible, but it’s not for everyone. This is especially true for those new to web design. With that being said, its editing interface needs to be more saturated with many essential website-building tools.
It may be a turn-off for most individuals with entry-level skills, but any average professional will most likely enjoy what it can offer. The platform’s interface can also be as straightforward as it gets.
Page-Building and Customization
You have two options with Webflow: you can start from scratch or choose from over 500 templates. About 100 of these templates are free. It spans multiple categories ranging from portfolios to full-on blog themes. Webflow is different from Elementor which allows you to change the entire page’s template in one go. Instead, you will need to create a new website for those changes.
As for customization, you get many reliable web design options and flexible integrations with many third-party platforms.
Webflow has the potential to be a competitor to WordPress in the CMS market. With that being said, while one is not yet on the same level as the other, its blogging and SEO capabilities are still impressive enough that they may be worth trying.
Webflow’s extensive database of knowledge through Webflow University and the blog, as well as its excellent customer assistance team, is a testament that proves how much it deeply cares for its users. Elementor vs Page Builder
For those who want to learn how to create a website, Webflow offers a free starter package. There are many subscription options available. These include the basic Site plans from $12/month, team-based Workspace plans from $19/month, e-commerce plans from $29/month, and a custom Enterprise plan.
Elementor vs Thrive Architect
While some WordPress page builders primarily accommodate either designers (as with Elementor), web developers (like Beaver Builder), or both at the same time, there are a few that are geared towards mostly marketing professionals and businesses, and Thrive Architect happens to be one of them.
The plugin offers them top-notch features, which will ensure impressive sales results. It also includes the necessary page-building tools that they already know. While both platforms offer the same level of design and customization capabilities, Thrive Architect makes it a more suitable choice for creating high-converting landing pages and other similar market-optimized websites.
Thrive’s editing dashboard is similar to Elementor. It has a front-end interface that allows you to see what your customers will get. The former does this by having a large workspace and one feature-rich sidebar. The latter has two.
In addition, two taskbars similarly surround the space, with one for the page structure and the other for multi-device previews. Thrive attempted to include all basic tools within one dashboard. However, some users have complained about the interface being a bit clunky.
Page-Building and Customization
Elementor and Thrive both offer excellent templates and widgets. Still, considering the latter’s concentration on the marketing niche, the range may not be as flexible as the former. Its library of landing page templates is certainly more valuable for both marketers and businesses.
Thrive’s customization is also at a comparable level. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
The Key Features
Elementor’s marketing-focused features fall far short of what Thrive has to offer. To begin, it comes with a list of Smart Landing Pages designed for a more optimized conversion turnout. Elementor vs Page Builder
Thrive Architect believes better conversion rates lead to the flourishing of sales. That’s why it can seamlessly integrate with other specialty applications that belong in what’s called the Thrive Suite, including ones for split testing, testimonial collections, and even automation.
If you work in marketing and are looking for more efficient ways to convert leads into sales, you may get the entire Thrive Suite alongside Thrive Architect for only $299/year. The plugin is available at $97 per year.
Elementor vs Brizy
Brizy is two years older than Elementor (2016) and has steadily climbed to the top, gaining critical acclaim because of its intuitive and simple functions. The interface itself is on the same par as Elementor – the only key difference that sets each other apart is the ecosystem.
Elementor lets you import third-party addons. However, Brizy only allows you to use its default content elements. Despite the limitation, the latter does have a cloud service that not only gives you access to premium designs and integrations but also lets you sync your works across any domain, WordPress or otherwise.
While Brizy has the all-familiar drag-and-drop features, its editing dashboard is praised by many for having one of the most user-friendly interfaces, even beating out all other page builders on this list. Elementor vs Page Builder
One of the primary reasons why it attracts web designers of all skill levels so easily is its super lightweight design. Compared to other dashboards, particularly from Thrive Architect, Divi, and even Elementor, it doesn’t feel very bulky; instead, it’s welcoming.
Page-Building and Customization
Brizy, like most WordPress page builders offers a wide range of customization and design options. It doesn’t offer as many widgets than Elementor, but it does have a few WooCommerce e-commerce elements.
Brizy is packed with templates, including tons of blocks and full-page layouts. These are more varied than Elementor and can be used for free.
Elementor’s integrated mega menu creator is one of the most notable features Brizy offers that Elementor does not. Though we know now that Brizy doesn’t support third-party add-ons, the idea of a feature to create large-scale website menus is a plus.
Brizy also offers the BrizyCloud service which includes hosting and other helpful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Similar to Elementor, you can download the WordPress plugin version of Brizy for free. For those who are specialized in website and page-building, pricing subscriptions are available. These include Agency, Personal, and Freelancer plans.
You may opt to either pay yearly ($49 to $199) or purchase a one-time fee ($149 to $399). Brizy Cloud offers many time-based subscriptions. Elementor vs Page Builder
Elementor vs Oxygen
Similar to the aforementioned Divi builder, Oxygen is a WordPress theme and a drag-and-drop plugin rolled into one. It gives you full control of how you design your pages with whatever element you want to incorporate, as it’s one of the few page builders that can override any of your saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. Although it might seem ideal for newbies in web design, it could be a weak suit.
Oxygen’s user interface has a lot of tools and features that you can use immediately. For beginners, the sheer volume of features and tools available may seem overwhelming. For those who know the basics of web development, there are many functions that can be used.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
In terms of customization, we appreciate how inviting Oxygen can be to a wide range of experts. The plugin’s simple-to-use CSS editing capabilities are a big plus for coders. They wouldn’t need to spend too much time looking at the style sheets of any theme. Elementor vs Page Builder
Each set is made up of all Oxygen’s templates. Its widget library may not be as large and spectacular as Elementor’s, but luckily, its public API tool makes integrations with third-party apps simpler.
The Key Features
The loading speed of most pages that are built using Oxygen is significantly faster than the ones made through Elementor and similar WordPress page builders by a slightly improved margin.
Oxygen, in addition to the API, can seamlessly integrate with a wide range of industries, platforms, and apps, including social media, SEO plugins and payment gateways.
Considering the advanced and more professional nature, Oxygen does not offer any free plan for the time being. It charges one-time fees for two of its current pricing plans. The Basic plan will cost you $129, while the Ultimate plan lets you use everything it has in store for $349.
Our Final Thoughts Elementor vs Page Builder
If you’re a web development expert, whether you work in the field for a living or you’re a power user for leisure, we recommend that you choose between Oxygen, Beaver Builder, and WPBakery, as each of those comes prepared with more accommodating coding capabilities.
If you specialize in website design, either as a freelancer or as part of a team, both Brizy, and Webflow have all the right tools you would need. Brizy is a great platform with a user-friendly interface. However, if you need third-party support, it may be advisable to look elsewhere.
Gutenberg is a good choice if you don’t have a lot of experience with web design and are comfortable using your existing theme. However, most page builders in this list provide the same feature. It’s also the only completely free plugin here, so that may be a solid choice as well if you’re on a tight budget.
While there are some page builders that offer templates for landing pages, none compares to the number of templates Thrive Architect offers. It also integrates with many marketing tools, including sales funnels and split testing. If another builder can compete similarly in any capacity, it has to be Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. The latter could be ideal if you’re a web designer looking for more template and theme options.
Lastly, if you want to stay sure with some of the most trusted, easy-to-use, and leading WordPress page builders, look no further than Divi and Elementor. Elementor can provide you with a plugin that is completely feature-free if you are interested.