When it comes to creating a good-looking page or website on WordPress, you need to make sure you have everything you need to accomplish it. The platform’s page builder is available 24/7, but you won’t be able to edit the site as often as you would like due to its size and location.
Thankfully, third-party web design plugins are there to address those woes you may often experience with WordPress’s own, and one of the most notable is Elementor. Elementor is designed to make it easy to create websites. No coding required!
Do you think Elementor could be the right page builder for you? Or are you undecided? We’re digging deep into all it has to offer, in order to answer your questions.
For those of you who prefer a more visual experience, here is a video review from the YouTube channel Pinky1472. You can still read our article to get an overview of Elementor.
Elementor in a Nutshell – What is It About? Expert Contributor
Elementor is a WordPress website builder plugin. It is best known for its intuitive and visual drag-and-drop editor. This allows you to create a variety of design assets and blocks, and then see how your page looks to visitors in real time.
Elementor’s interface is similar to popular website builders such as Squarespace or Wix. You can either choose a pre-made template or build a custom-made WordPress website. This unique platform has one advantage: all the tools that you need to create a website are at your fingertips.
What Does It Have to Offer?
Living up to the reputation of being a very excellent WordPress plugin, Elementor provides a sleek and neat interface that lets you seamlessly go through everything it can offer.
- Elementor offers a wider range of attractive and dynamic themes than the standard, plain themes that are often included with WordPress’ in-house themes.
- To edit your pages and posts, you have a completely separate interface that allows for interaction. WordPress’s similar editor is lightweight and easy to use.
- You can keep your current theme, even if it’s from WordPress – Elementor can deal with all WordPress themes as long as they’re compatible with version 5.0 of the platform or higher. The plugin can be used to transform a dull theme into something more appealing.
- All the editing for your pages and sites is done from the front end. You’ll see your work as soon as your customers or visitors see it. This outstanding feature gives you a better understanding of which design element keeps them returning for more or otherwise.
Elementor as a whole makes it simple to create a stunning page. Its interface is designed to be so streamlined and filled to the brim with essential tools that even those who may need more expansive knowledge in web design can navigate through it with no problems. This, in turn, has solidified the website builder to be an ideal choice for folks lacking resources or working as a one- or three-man team.
Numerous similar web design plugins might offer working people a pleasant drag-and-drop experience as well as a few useful tools. Still, not all of them can live up to Elementor’s standard. With that being said, Elementor has gained a positive reputation among many WordPress users – more than three million of them have had the plugin installed on their accounts.
What is it that makes this web design platform unique? What else does it have that others usually don’t? We will soon find out as we look deeper into Elementor’s features, beginning with its impressive list.
Meet Elementor’s Features
Fully-packed Template Library
Elementor’s library of more than 150 templates is perfect for those who are new to web design, or have some knowledge but don’t have the time. All of them make the site-building experience easy on your end, as they help turn your ideas into a product that can catch anyone’s attention immediately.
The platform’s templates are classified into two categories:
- Pages – Full-length templates which require very little customization
- Blocks are templates that can be used to create pages for specific and individual parts. Examples of blocks include portfolios, pricing tables, FAQs, portfolios, and more.
If you wish to expand beyond Elementor’s in-house template selection, you may find them from tons of third-party sources all over the internet and import them onto the platform under the My Templates tab.
Massive Widget Selection
It’s not just the vast range of templates that Elementor is lucky to be packed with. There are many widget options available in the plugin. Widgets can be smaller and more contained elements, which house a variety of content.
With a whopping total of 60+ widgets, you gain lots of insight into how you want to structure your website as well as the flexibility of doing so. Some of those include text-related elements such as headings and the inner section, media files like images and videos, buttons, icons, and website sidebars. Map widgets powered by Google Maps, testimonials, star ratings, and gallery widgets are also part of what Elementor has in store.
You may add as many as you want to your page. As with the templates, you may also opt to import those from third-party sources to further expand your selection.
Convenient Drag-and-drop Editing
If there’s one thing that Elementor is most prominent for, it has to be its highly convenient user experience. Elementor’s drag-and-drop functionality allows users to create and edit pages as easily as possible. Drag the widget you prefer from the left sidebar and drop it in your workspace. Similarly, you may tweak some adjustments between the page’s elements by dragging it to a different location.
Apart from that, Elementor offers right-click support to assist users without having to go over the sidebar for slight edits all the time – something a couple of WordPress web design plugins aren’t equipped with.
Included is a Navigation view section that gives you a comprehensive list of content arranged accordingly to Elementor’s page structure – we’ll discuss that later on in full detail.
Also included within the editing interface is a Finder tool to help you further navigate swiftly between pages or content elements.
Fine-tuned Control over Your Elements
Elementor, a simple WordPress page-building plugin is packed with design options that can be used by anyone. It knows that the finest of details matter when it comes to creating an eye-catching website, so it allows you the liberty to edit and fix every single design element in whatever you’re building.
You can make necessary changes to your site’s content blocks and widgets, images, text, and text. You can also modify the font, size, and color of text content and headings.
These are just a few of the basic editing options you have in Elementor. You can also make specific adjustments to the plugin’s content elements. The plugin offers advanced customization options that include widget positioning within columns, custom CSS settings, animation effects and exact margins and padding for numbers.
Optional Features for Your Mobile-Friendly Page
All of Elementor’s templates are mobile-friendly by default, but you may be wondering if you could make some changes to match how you want it to look. The platform allows you to customize your website to look better on tablets and smartphones, just like everything else.
You can click on the Switch view icon in the sidebar to be presented with three viewing options: one for your desktop, tablet and one for your mobile phone. You can choose from any one of the three viewing options to edit or omit widgets.
An opportunity to look back at the changes you’ve made
Sometimes, a few ‘undos’ actions are not enough to correct a major design error. Similar situations could have occurred if you tried to edit on any other design platform.
That’s where Elementor’s Revision History feature comes in handy. You can easily revert to previous pages without losing any design elements.
The Elementor plugin is offered completely for free, letting you take full advantage of all its core web design features and elements needed to create a good-looking site or page. Elementor Pro, however, has more additions and upgrades that are miles ahead of the previous version, some of which may interest you in trying one.
Elementor Pro will allow you to explore a wider range of themes, templates and design blocks, as well as custom CSS and advanced programming capabilities. You can also create forms and pop-ups in the platform’s editing interface, integrate with WooCommerce, and use the theme builder.
Elementor Pro offers four subscription options, each tailored to different individuals or groups. It also includes a special website builder and hosting plan for next-level site management. All tiers are paid annually and share the same premium features; the only two factors that set each other apart are the number of website activations and customer support response time.
Elementor Pro Plans
- Essential Plan – $49/year. 1 Pro Website Activation. 24/7 Customer Support
- Expert Plan – $199/year, 25 pro website activations, 24/7 customer support
- Studio Plan – $299 for the first year, and then $499/year thereafter; 100 pro websites activated, VIP customer support in less than 30 minutes
- Agency Plan – $999/year, 1000 pro website activations, VIP customer support in under 30 minutes
Elementor Cloud Website Building + Hosting is $99 per year. You get all the features of an Elementor Pro plan, but with amazing hosting and CMS capabilities. It offers a wide range of templates and design assets. Your website is protected by Google Cloud Platform integration, SSL and robust website management.
Elementor Free vs. Elementor Pro
The tricky part is: Do you feel the free WordPress plugin version is still appropriate for you, or do the Pro versions have such an advantage that you want to give it a try instead?
The free plugin version is a good option if you don’t want to add any extra features to your website or landing page. Elementor Free is already feature-rich in retrospect – its series of core tools are as dynamic as other web design platforms where their premium plans bring the same level of delivery. So dynamic that even business teams can get away from using the free version instead. Expert Contributor
Elementor Free allows you to:
- Optimize your website and pages for mobile viewing.
- Check out the version history of your website.
- You can use fully customizable themes and pre-made templates.
- You can add or modify website blocks as you wish.
Elementor Pro might be the right choice if you need to license multiple websites. One of its advantage that sits above the free version is that there is a lot of value added to it. What we mean by it is you have more options to explore and more features to give you the extra edge. These include:
- A growing list of more than 300 themes and over 100+ premium block templates.
- Global widgets allow you to use the same widget on multiple pages and not have to modify it individually.
- If you are looking for more ways to draw potential customers, there is a front-end form creator and a pop up editor.
- Integrations with WooCommerce are available, with templates blocks and widgets to help you create an online storefront.
- You can create your own theme using the Theme Builder feature. Expert Contributor
Elementor Pro should not be considered the only way to grow the WordPress plugin if you don’t want to license multiple websites. As previously mentioned, Elementor Free is already sustainable enough for most users – there are plenty of flexible themes and templates out there that can be integrated with Elementor, a notable example of which is Astra.
Elementor: How does it work?
To get the Elementor plugin to start, the first thing you will need to do is install and activate it in WordPress. Once you’ve installed it, there’s a settings panel that you can visit if you wish – you may opt to modify whatever you want to see while you do the editing. Otherwise, you may head straight to WordPress’s pages section.
You will see the Edit with Elementor link located along the bar above your canvas. As soon as you click on the button, you will be redirected to builder interface. The image below perfectly illustrates what it looks like. Expert Contributor
Based on the image, here are some things you should know as you explore this interface.
- The workroom or canvas. It takes up the largest part of the screen.
- The widgets area. It is located on the left side, next to the canvas. It contains lots of content as well as design elements that can be used.
- Settings. Symbolized by three small horizontal lines, it is where you get to access a wide range of colors, fonts, and other design assets.
- The Open Elementor Widgets button. It is essentially a menu button that allows you to return the widgets list. Nine little squares are used to represent this.
- The Global Settings button. This button is represented by the cogwheel icon. It takes you to more advanced settings.
- The Revision History button. It is displayed as a clock icon and allows you to view the history of pages or websites in your past versions.
- Switch View. This small monitor icon lets you convert the desktop version of your page into tablet-friendly and mobile-friendly iterations. You may use this to edit what you want your customers to see through their phones.
- Preview Changes. Click the small eye icon to see all the changes to your page.
- The Publish/Update button. When the shaped button turns green, you are ready to publish. If it’s grey, it means your page is updating – this time, unlike when it’s green, you can’t click it. Expert Contributor
Before we can even begin building, you must first understand the structure hierarchy that Elementor follows. This similar structure has been used by many web designers, including those who are more experienced in website design.
Elementor’s primary goal is to create pages. A page is where it usually contains a series of sections and the columns that come after that.
A section can be described as a row you can customize with many design elements such as background, colors and sizing.
On the other hand, the columns are located within a specific section. These are the places where widgets and content elements are located. Each widget can be customized and sized separately.
To recap, this is how Elementor’s structure hierarchy plays out:
Page > Section > Column > Widget/Content element
Designing a Page
Now that we know how the skeletal outline works, let’s go ahead and create a page. Click the Edit with Elementor link in WordPress’ page design interface. You’ll soon notice a plus (+) button highlighted in red violet – click on that to add a new section. Expert Contributor
Next, you will need to choose the structure for your section. You can choose to have one column or several columns depending on the type of content that you want. From there, you may populate those columns with content elements. Simply drag any widget from the interface’s widget area and drop it onto them, be it a heading or an image. These widgets can be rearranged and rearranged within the page.
Once you’re happy with the structural placement, now is the time to retune the finer details to make the page look more presentable. There are three main editing tabs to explore: Content, Style, and Advanced.
Designing a pre-existing or pre-made themed page is much easier than doing so from scratch. You would usually only need to make minor adjustments between sections, columns, and widgets, unless you are adding a new design element. With Elementor’s drag-and-drop functions, refining some necessary changes has been made much easier than the more advanced processes done through coding.
The disadvantages: What else is missing?
Don’t get us wrong – based on what we’ve shown you so far, Elementor is surely poised to be among the very best WordPress web design plugins out there. However, nothing in this world is always perfect. There are many things we love about the world, but there are some things you might find annoying.
- The editing interface can be a bit buggy on some occasions. Although it’s fast, efficient, and ultimately very convenient, it can freeze too quickly. With that in mind, you might need to refresh and reopen it to get it back on track.
- Although most of Elementor’s features can be used for free, some may find them to be essential, but they are only available in Elementor Pro. This may prove frustrating for some. For instance, you can’t set site-wide styles in the free version, as you’re essentially stuck to a few pages simultaneously. Expert Contributor
- Some editing refinements may not go exactly as you wish them to. On the one hand, if you add custom styling to certain links, you may end up with the default typography and font color. On the other, you may have difficulty locating the exact margin value whenever the alignment of your design elements is off.
Who Should Use Elementor?
Elementor is filled to the brim with expert-level core features and tools included in the free version, plus more useful upgrades in any of the Elementor Pro plans. Furthermore, most users will likely find it easier to grasp than other WordPress web design plugins.
It’s easy to see why so many people love Elementor. Elementor is both a popular DIY tool for those who don’t have the necessary web design skills and an intuitive platform that can be used by a broad range of businesses.
However, there are some specific users we have in mind that will find Elementor to be a more suited choice. These are:
- Casual internet users. Elementor offers many customizable benefits that are especially useful for bloggers and website owners.
- Digital marketing professionals. Elementor features can be used for design purposes, but they are also marketing-ready. This includes seamless integrations with thousands of platforms via Zapier and pop-up and online commerce widgets.
- Site builders. If creating websites for a handful of clients is your day job, then Elementor is a great stepping stone to get you to where you want to be. Expert Contributor
Alternatives to Elementor
Elementor may have some advantages over other web design plugins, but that doesn’t make it the best choice.
Many WordPress web design plugins offer similar functionality to Elementor. Some may only offer a few. WordPress’s web design features are not for everyone. We all know this. That’s why plugins were created.
Right now, there are two other leading WordPress web builder plugins out there that are on the same par as Elementor in terms of features: the Divi builder by Elegant Themes and Beaver Builder. Divi, one on hand, offers the same feature-rich range as Elementor and has the same ability to edit your website from a front-end interface as your clients see it. Although it has a similar look, there is no free option. Beaver Builder is a more straightforward plugin than the others, but it packs as many design tools as you need into one platform. These are already enough to create an attractive website.
Other noteworthy web design plugin alternatives to Elementor include SeedProd and the SiteOrigin Page Builder.
Final Verdict: Is Elementor Worth Trying?
Answering the question is yes. If you’re searching for a top-notch drag-and-drop page-building instrument for WordPress that’s stuffed with professional-grade design tools and features, with most of those core features offered for free, look no further than Elementor. Expert Contributor
It’s easy to see why so many people continue to use this plugin to build websites and pages. We believe that Elementor stands out from most web design plugins because it allows individuals of all skill levels to build whatever they wish with no major obstacles in the way. Elementor isn’t like other web design plugins that require you to upgrade to a higher plan, or to purchase a paid license. This ensures there is enough space for everyone.
Here’s some advice before we let you explore Elementor for yourself: if your job involves running multiple websites and creating them for clients, we recommend you try Elementor Pro. The free plugin for WordPress will still work fine.
FAQ Expert Contributor
Can I export or upload my templates to Elementor
Yes, you can import your templates to Elementor. You can create a new template using the Theme Builder. Additionally, you can import your personal themes to the website builder via the Templates tab.
In a similar function, you can export your templates to be used on other WordPress sites – a handy function if you work for multiple clients as a website-building professional.
What pages can I make with Elementor?
With Elementor, you can create homepages, landing pages, landing pages, about pages, or any mixed-interest pages under the sun.
If you’re subscribed to Elementor Pro, you can create full websites and even online stores apart from numerous pages.
Is Elementor slowing down my website?
Elementor won’t slow down your website to the point where it will take as many seconds as possible to load. A website built with this plugin might take two seconds longer than one built from WordPress’s built in website builder. Both are still faster than the Beaver Builder version.
The reason why WordPress websites that are made using plugins take longer may derive from multiple factors: poor hosting, large media files, slow themes, and too many plugins at work.