In the past, building websites hosted on WordPress was a difficult task. You would not only have to create whatever you wish in the editor’s very limited interface, but you’d also need to know HTML and code to create sophisticated layouts and styles.
Nowadays, all the arduous page editing tasks have been dramatically simplified as the rise of drag-and-drop page builder plugins has come to take over, making it much easier for everyone – even newbies with zero coding experience.
Elementor may be one thing that pops up in your mind regarding those new types of page builders. But with so many of them around, it can be hard to choose which one suits you best. This article will help to find the perfect page builder for you.
Daniel has posted a video review on Design Break that will give you a visual experience. To get a comprehensive overview of Elementor, you may still want to check out our article below.
Elementor in Nutshell Full Width Button Elementor
Before we dive into the meat of this story, let’s first take a look at Elementor.
Elementor is a popular WordPress page builder plugin. Best known for its highly intuitive and feature-rich user interface, it gives users unparalleled access to a wide range of design and customization options to explore. It’s designed to make the process of page building easier and more enjoyable for web design professionals and newbies alike.
One of Elementor’s highlights has to be its convenient drag-and-drop editor, which allows users to drag whatever object they like onto a canvas or workspace that’s big enough to fit most of the screen. The workspace lets you view your page as potential customers see it. Elementor’s rich library of templates, widgets and blocks is another highlight.
The Key Features
Elementor’s basic version has more than enough tools that you will need to build eye-catching pages. You can adjust the settings to make your pages as pixel perfect as possible, and even add custom code to them.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. Want to retrieve previous versions of your page without having to click ‘undo’ multiple times? Revision History is your friend. Are you having trouble finding something difficult to find? The Finder feature can help you with that. You want to make changes to your mobile page? Switch View allows you to make changes right away.
It doesn’t stop there, as Elementor has more tricks up its sleeve with Elementor Pro. You get more useful features like the Theme Builder, which allows you to create full-page WordPress templates, the pop-up builders, and ecommerce widgets in collaboration for WooCommerce.
The Downsides
Elementor has many benefits for people of all skill levels. However, it is not without its drawbacks. Firstly, most of the Elementor Pro features are obviously, not accessible to those who use the plugin for free. The dashboard might need to be responsive at times. And lastly, some editing refinements may not go exactly as you expect them to.
Pricing
Elementor’s core version gives you an adequate number of page design tools you can use free of charge. You may have to sign up for one of the five annual plans if you wish to access additional features not available to Elementor Pro users.
These range from $49 a year with the Essential plan to $999 with the Agency plan. The best thing about these subscriptions is that you can access any upgraded tool without limitations – the only limitation is the number of activations and website licenses.
We now have a better understanding of Elementor and the potential benefits it offers. Let’s then compare it with other page-builder platforms in this list. There are eight of them, all of which enjoy a huge following and high critical esteem.
These include WPBakery and Divi, Beaver Builder, WordPress’s newest editor Gutenberg as well Webflow, Brizy, the Thrive Architect plugin and Oxygen. Let’s start with Divi!
Elementor vs Divi
Elegant Themes’ Divi builder is a popular page-builder plugin. In terms of the amount it offers, it’s on par with Elementor.
Both interfaces are easy to use, yet powerful and feature a variety of design tools. The only differences that set Divi apart from Elementor are that 1) it’s both a WordPress theme and a plugin, 2) it doesn’t offer a free plan, and 3) it has more useful features, such as split testing.
General Interface
Divi’s editing dashboard is equipped with a drag-and-drop interface, but if you compare it to Elementor’s version, you’ll notice a few differences immediately. While the latter has all the options along the sidebar, Divi has a collapsible floating menu on the bottom of the screen, giving off a more minimalistic appeal.
Customization and Page-Building
Divi, on the other hand, allows you to use complete-website packages. Elementor only offers single-page templates. Named by the latter as Layouts, its collection size is much bigger than the former.
Both plugins offer the same styling options and don’t require you to code. Both also have similar theme-building features – Divi may have added it as recently as 2019, but Elementor has always had it in store even before then.
The Key Features
Divi is not just a WordPress plugin. It also comes with the Divi theme. This theme has been called the “most popular WordPress theme” over the years.
One noticeable thing Divi has that sets it apart from Elementor and a few others is the split-testing feature. This feature is especially useful for marketing professionals as they can identify which pages’ elements are most effective in driving higher conversion rates.
Pricing
Unlike Elementor, which gives you plenty of powerful features at just the free version, Divi has no free plan unless it’s a limited 30-day demo trial. However, the two pricing plans offered by Divi are more cost-effective and valuable than each other.
A $89 yearly access plan or a $249 lifetime access tier are available to individuals. Regardless, not only will you be able to use Divi on unlimited websites, but you will also get access to all of the Elegant Themes products, including the Divi theme.
Elementor vs WPBakery
Another one of the widely-used page-building plugins, WPBakery, is also among the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Its standout feature is the option to choose between a front end interface for site editing or more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
General Interface
Some page builders let you view your page as your customers see it while editing. Some offer a more detailed experience. WPBakery is able to accommodate both. This makes it ideal for not just average web designers but experts as well.
There have been some concerns about how slow the front-end editor is compared to other editors. You’ll still have the tools you need to make a beautiful page.
Page-Building and Customization
WPBakery offers over 100 pre-made templates, but this is a far cry from Elementor’s 300+ choices. While the former may lack in abundance, it catches up with an otherwise larger scale of design element offerings in the form of widgets and add-ons, giving it a huge boost ahead of the latter.
Both WPBakery (and Elementor) have the same level and variety of customization tools. However, one may prove too overwhelming for others.
The Key Features
Among WPBakery’s distinctive assets is its support for multiple languages which makes this plugin more accessible to non-English users. The Role Manager function lets you manage who has access to certain sections of the interface.
Although the plugin’s integrations list is not that important for many, we find it to be unique enough to make it stand out from the rest.
Pricing
Much like the previously-mentioned Divi, WPBakery does not have a free version, but it does offer two pricing plans. Unlike the former, though, both tiers use a one-time payment system, giving you uninterrupted updates regardless of your choice.
The regular version intended for single-site use costs $56, while the extended plan at $299 is intended for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. Beaver Builder, unlike the other plugins, is designed for developers who are skilled in website stability.
With the inclusion of clean coding capabilities, well-documented PHP, CSS, and JS options, and more handy features to help make your page run as smoothly as possible, it’s no wonder why Beaver Builder has amassed a large following among WordPress developers.
General Interface
Beaver Builder’s editing interface is similar to Divi’s: Your workspace occupies almost the entire screen with only a generously-sized horizontal bar on top. Full Width Button Elementor
To add any column, row or module/widget, simply click the + button in the bar. The dashboard of the plugin has been highly praised because it is fast, easy to use, and customizable. Don’t like pop-up windows while you edit? Drag it to create sidebars. Simple!
Page-Building and Customization
Beaver Builder offers a variety of core design tools. Its advanced settings, however, don’t have the same energy as Elementor – for one, the former lacks motion effects options and custom CSS for individual page elements as the latter is readily equipped with.
Beaver Builder manages to make each page responsive on all devices, despite this. The Beaver Builder offers two types of templates: full templates (pages) and rows (rows).
Key Features
Beaver Builder allows developers to add custom code, as we have mentioned. Another of its key features is white-labeling, which is ideal for those who build pages or websites for multiple clients for a living.
Beaver Builder is required to be purchased and integrated with a Beaver Themer extension for theme-building. This may look cumbersome to others, but it somehow manages to be on par with Elementor’s built-in theme builder. Full Width Button Elementor
Pricing
Beaver Builder’s pricing structure is very similar to Elementor’s. It includes yearly subscription plans starting at $99 for the Standard tier and ending at $546 for Ultimate. There’s also a 30-day money back guarantee. The plugin can also be downloaded for free, although it is less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is WordPress’s newest standard block editor. It has replaced its predecessor, The Classic Editor. Compared to the previous version, which required you to go through tedious and complicated processes, Gutenberg is intentionally designed to make it a breeze for many of its users as beginner-friendly editors with drag-and-drop interfaces take center stage.
With the rising popularity of user-friendly page builders like Elementor, it’s no wonder that WordPress has decided to keep up with the changes by giving its flagship editor a much-needed facelift. Gutenberg still offers block-building capabilities that make it easy to blog and write.
General Interface
The previous editor for WordPress required that you write all the information you needed on a page within a large rectangular text box. Many people find this difficult as they might need to know shortcodes to create different shapes, fonts and layouts. Full Width Button Elementor
With Gutenberg, editing has been significantly simplified to accommodate even those with zero coding knowledge. From the interface alone, you will notice that it borrows the common features usually found in most page builder plugins, such as the huge preview screen and the collapsible widgets sidebar.
Customization and Page-Building
Gutenberg is packed with essential design tools, from columns and block patterns to text headings and paragraphs. The range is still less than Elementor’s page builders, which offer more options.
Gutenberg may not have theme-building capabilities, but its block-based traits make it compatible with multiple WordPress themes – it does not fully override your theme styles and settings. You can also add custom CSS elements to give your site a personal touch.
Key Features
Gutenberg, unlike Elementor which is a page builder that has a front-end interface and Gutenberg, is primarily a backend block editor. You won’t be able to create a fully unique site with an equally unique theme, but you can still rearrange design elements within any themed page, given that it’s compatible across multiple WordPress themes.
Gutenberg allows you to embed files and posts from multiple sources onto your page. This includes social media sites like Twitter, Tumblr, and media-sharing sites like YouTube and Soundcloud.
Pricing
Gutenberg is WordPress’ default editor. This means that you can use all its features absolutely free! There is not one paid plan included in this list like all the other editors. Full Width Button Elementor
Elementor vs Webflow
Unlike Elementor and the rest of our page builder plugins in this list, Webflow is a standalone website-building service that lets you create full-scale designs that work across multiple devices. It has the same level of capabilities as other popular website builders like Squarespace.
Webflow is designed to be a one-stop solution, and a time-saver as its team does most website administration duties on your behalf, like web hosting. While WordPress itself may rely on plugins to create eye-catching sites, Webflow has everything rolled into one platform.
General Interface
Webflow is fun and flexible, but it’s not for everyone. This is especially true for those new to web design. With that being said, its editing interface needs to be more saturated with many essential website-building tools.
Although it may seem a bit daunting for those with basic skills, professionals will likely find the platform useful. It can be as simple as possible to use the platform’s interface.
Page-Building and Customization
You have two options with Webflow: you can start from scratch or choose from over 500 templates. About 100 of these templates are free. It spans multiple categories ranging from portfolios to full-on blog themes. Unlike Elementor, which lets you change a page’s entire template in one sitting, Webflow will require you to create a new website to accommodate those changes.
As for customization, you get many reliable web design options and flexible integrations with many third-party platforms.
The Key Features
Webflow has the potential to be a competitor to WordPress in the CMS market. Despite being on a lower level than WordPress, Webflow’s SEO and blogging capabilities are impressive enough to be worth considering.
Webflow’s vast knowledge base through Webflow University, the blog, and its exceptional customer service team are testaments to how deeply it cares about its users. Full Width Button Elementor
Pricing
For those who want to learn how to create a website, Webflow offers a free starter package. From there, you’ll find a versatile range of subscriptions. You can choose from the basic Site plan starting at $12/month, team-based Workspace plans starting at $19/month and e-commerce plans starting at $29/month. There is also a custom Enterprise plan.
Elementor vs Thrive Architect
While some WordPress page builders primarily accommodate either designers (as with Elementor), web developers (like Beaver Builder), or both at the same time, there are a few that are geared towards mostly marketing professionals and businesses, and Thrive Architect happens to be one of them.
This plugin provides them with top-notch features that are guaranteed to make impressive sales turnouts on top of the essential page-building tools they should already be familiar with. While both platforms offer the same level of design and customization capabilities, Thrive Architect makes it a more suitable choice for creating high-converting landing pages and other similar market-optimized websites.
General Interface
Thrive’s editing dashboard is similar to Elementor. It has a front-end interface that allows you to see what your customers will get. The former does this by having a large workspace and one feature-rich sidebar. The latter has two.
Two taskbars also surround the space. One is for page structure, the other for previews of multi-devices. While Thrive tried its best to fit all the basic tools in one dashboard, it has been criticized for being slightly clunky.
Page-Building and Customization
Both Thrive and Elementor offer the same caliber of excellent widgets and template selections. Still, considering the latter’s concentration on the marketing niche, the range may not be as flexible as the former. Its library of landing page templates is certainly more valuable for both marketers and businesses.
Thrive’s customization is also at a comparable level. The apparent silver lining is Thrive’s top-performing inline text editor, as well as a wider range of global elements.
The Key Features
Elementor’s marketing-focused features fall far short of what Thrive has to offer. It comes with a list Smart Landing Pages that are optimized for higher conversion rates. Full Width Button Elementor
Thrive Architect believes that higher conversion rates are a key to sales growth. It can integrate seamlessly with specialty applications such as split testing, testimonial collections, automation, and more.
Pricing
If you work in marketing and are looking for more efficient ways to convert leads into sales, you may get the entire Thrive Suite alongside Thrive Architect for only $299/year. Otherwise, the plugin itself is priced at $97 annually.
Elementor vs Brizy
Though two years younger than Elementor (2016), Brizy has been slowly climbing to the top and gaining critical acclaim for its simple and intuitive functions. The interface itself is on the same par as Elementor – the only key difference that sets each other apart is the ecosystem.
Elementor lets you import third-party addons. However, Brizy only allows you to use its default content elements. Despite the limitation, the latter does have a cloud service that not only gives you access to premium designs and integrations but also lets you sync your works across any domain, WordPress or otherwise.
General Interface
While Brizy has the all-familiar drag-and-drop features, its editing dashboard is praised by many for having one of the most user-friendly interfaces, even beating out all other page builders on this list. Full Width Button Elementor
Its super light design is one of the main reasons it is so popular with web designers of all levels. It’s lighter than other dashboards, such as those from Thrive Architect and Divi, but it feels more welcoming than others.
Page-Building and Customization
As with most WordPress page builders, Brizy supplies its users with plenty of design and customization options. It doesn’t offer as many widgets than Elementor, but it does have a few WooCommerce e-commerce elements.
Brizy is packed with templates, including tons of blocks and full-page layouts. These are more varied than Elementor and can be used for free.
The Key Features
One standout feature Brizy has that Elementor doesn’t is its integrated mega menu builder. Though we know now that Brizy doesn’t support third-party add-ons, the idea of a feature to create large-scale website menus is a plus.
Brizy also offers the BrizyCloud service which includes hosting and other helpful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Pricing
You can also download the WordPress plugin version Brizy free of charge, similar to Elementor. For those who are specialized in website and page-building, pricing subscriptions are available. These include Agency, Personal, and Freelancer plans.
You may opt to either pay yearly ($49 to $199) or purchase a one-time fee ($149 to $399). Brizy Cloud offers many time-based subscriptions. Full Width Button Elementor
Elementor vs Oxygen
Similar to the aforementioned Divi builder, Oxygen is a WordPress theme and a drag-and-drop plugin rolled into one. It gives you full control of how you design your pages with whatever element you want to incorporate, as it’s one of the few page builders that can override any of your saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. Although it might seem ideal for newbies in web design, it could be a weak suit.
General Interface
Right away, Oxygen’s user interface is jam-packed with a huge load of features and tools surrounding the workspace. For beginners, the sheer volume of features and tools available may seem overwhelming. For those who know the basics of web development, there are many functions that can be used.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
We appreciate the ease of Oxygen’s customization capabilities. The plugin’s simple-to-use CSS editing capabilities are a big plus for coders. They wouldn’t need to spend too much time looking at the style sheets of any theme. Full Width Button Elementor
All of Oxygen’s templates are compiled into over 15 sets, each designed for various purposes. Although its widget library is not as impressive as Elementor, integrations with third party apps are made easier by the public API tool.
The Key Features
Most pages built with Oxygen load much faster than those made using Elementor or similar WordPress page builders.
Apart from the API, Oxygen can also seamlessly integrate with a diverse range of industries and platforms, including specialty apps like Airbnb, social media, SEO plugins, payment gateways, and more.
Pricing
Oxygen doesn’t offer a free plan due to its professional and advanced nature. It charges one-time fees for two of its current pricing plans. You will pay $129 for the Basic plan, and $349 for the Ultimate plan.
Our Last Thoughts Full Width Button Elementor
We recommend choosing between Oxygen and Beaver Builder if you are a web developer expert. Each of these comes with more flexible coding capabilities.
Brizy and Webflow both offer all the tools you need to specialize in website design as a freelancer, or as part of an established team. Brizy is a great platform with a user-friendly interface. However, if you need third-party support, it may be advisable to look elsewhere.
If you’re not too invested in web design or don’t mind using your current theme, Gutenberg may be your best bet, although most page builders on this list offer the same feature. It’s also the only completely free plugin here, so that may be a solid choice as well if you’re on a tight budget.
While there are some page builders that offer templates for landing pages, none compares to the number of templates Thrive Architect offers. It also integrates with many marketing tools, including sales funnels and split testing. Divi is the only builder that can compete in a similar capacity to Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. If you are a web designer who is looking for more templates and themes, the latter might be the best option.
Elementor and Divi are trusted and easy-to use page builders for WordPress. Elementor can provide you with a plugin that is completely feature-free if you are interested.