When it comes to creating a good-looking page or website on WordPress, you need to make sure you have everything you need to accomplish it. Sure, the platform’s in-house page builder is always ready to assist you, but the problem is you can’t edit it as much as you’d like because of how bulky and out-of-the-place it is.
Thankfully, third-party web design plugins are there to address those woes you may often experience with WordPress’s own, and one of the most notable is Elementor. Elementor aims to aid you in creating websites in a uniquely easy way – and when we say it’s a breeze to work with, we do mean it. No coding required!
Do you think Elementor could be the right page builder for you? Are you still undecided? We’re digging deep into all it has to offer, in order to answer your questions.
For those of you who prefer a more visual experience, here is a video review from the YouTube channel Pinky1472. You can still read our article to get an overview of Elementor.
Elementor in a Nutshell: What Is It About? How To Build A Squeeze Page On Elementor
Elementor is a website builder plugin designed for WordPress. It is best known for its intuitive and visual drag-and-drop editor. This allows you to create a variety of design assets and blocks, and then see how your page looks to visitors in real time.
With an interface that’s more akin to that of popular website builders like Squarespace and Wix, Elementor lets you either opt for a ready-made professional template or create a good-looking WordPress website from the ground up. This unique platform has one advantage: all the tools that you need to create a website are at your fingertips.
What does it have to offer?
Elementor is a WordPress plugin that lives up to its reputation. It offers a clean and simple interface that allows you to quickly navigate through all it has.
- Elementor offers a wider range of attractive and dynamic themes than the standard, plain themes that are often included with WordPress’ in-house themes.
- You get a separate and highly interactive work interface to edit your posts and pages. WordPress’s similar editor is lightweight and easy to use.
- Elementor will work with any theme that is compatible with WordPress version 5.0 or higher. You can use the plugin to refine your dull-looking theme into a more eye-catching one.
- The front-end handles all editing of your pages and websites. You’ll see your work as soon as your customers or visitors see it. This remarkable feature allows you to better understand what design elements keep customers coming back for more.
Elementor, as a whole, makes it easy for anyone to use when it comes to creating an impressive page. The interface of Elementor is so simple and packed with useful tools, even people with more advanced knowledge in web design, can use it without any difficulty. This, in turn, has solidified the website builder to be an ideal choice for folks lacking resources or working as a one- or three-man team.
Many similar web designer plugins may offer working individuals a pleasing drag-and-drop experience and a handful of useful tools. Still, not all of them can live up to Elementor’s standard. With that being said, Elementor has gained a positive reputation among many WordPress users – more than three million of them have had the plugin installed on their accounts.
What makes this interesting web design platform stand out from all the rest? What other features does it offer that others don’t have? We’ll find out soon as we take a more in-depth look at what Elementor has in store for us, starting with its illustrious list of features.
Meet Elementor’s Features
Completely-packed Template Library
Elementor’s library of more than 150 templates is perfect for those who are new to web design, or have some knowledge but don’t have the time. They make site-building easy as they turn your ideas into products that will grab attention.
The platform’s templates are classified into two categories:
- Pages – Full-length templates which require very little customization
- Blocks are templates that can be used to create pages for specific and individual parts. Examples of blocks include portfolios, pricing tables, FAQs, portfolios, and more.
If you wish to expand beyond Elementor’s in-house template selection, you may find them from tons of third-party sources all over the internet and import them onto the platform under the My Templates tab.
Huge Selection of Widgets
It’s not just the vast range of templates that Elementor is lucky to be packed with. The plugin is also rich in widget choices. Widgets are smaller, more contained elements that house a wide range of content.
With a whopping total of 60+ widgets, you gain lots of insight into how you want to structure your website as well as the flexibility of doing so. Some of those include text-related elements such as headings and the inner section, media files like images and videos, buttons, icons, and website sidebars. Map widgets powered by Google Maps, testimonials, star ratings, and gallery widgets are also part of what Elementor has in store.
You may add as many as you want to your page. As with the templates, you may also opt to import those from third-party sources to further expand your selection.
Convenient Drag-and-drop Editing
If there’s one thing that Elementor is most prominent for, it has to be its highly convenient user experience. It has been best-known for its drag-and-drop capabilities, allowing users to build and edit pages as freely as possible. Drag the widget you prefer from the left sidebar and drop it in your workspace. You can also adjust the layout of the page by moving it to another location.
Elementor also offers right-click support, which allows users to make minor edits without having to look at the sidebar. This is something that a few WordPress web design plugins don’t offer.
You will find a section called Navigation View that provides a complete list of content, arranged according to Elementor’s page layout. We’ll talk more about that later.
The editing interface also includes a Finder tool that will help you navigate quickly between pages and content elements.
Fine-tuned Control Over Your Elements
For a basic WordPress page-building plugin, Elementor is surely stuffed with many design options that anyone can enjoy hassle-free. It knows that the finest of details matter when it comes to creating an eye-catching website, so it allows you the liberty to edit and fix every single design element in whatever you’re building.
You can amend some necessary adjustments to your site’s content blocks, widgets, images, and text. You can also change the font, sizing, and color of your text content and headings.
These are just a few of the basic editing options you have in Elementor. You can also make specific adjustments to the plugin’s content elements. The plugin offers advanced customization options that include widget positioning within columns, custom CSS settings, animation effects and exact margins and padding for numbers.
Optional Features for Your Mobile-Friendly Page
Elementor templates are all mobile-friendly by default. However, you might be curious if you can make some adjustments to your template to suit your needs. You’ll be glad to know that the platform gives you full control to do whatever you want to make your website more appealing on smartphones and tablets, as with everything else.
You can click on the Switch view icon in the sidebar to be presented with three viewing options: one for your desktop, tablet and one for your mobile phone. You can choose from any one of the three viewing options to edit or omit widgets.
An opportunity to look back at the changes you’ve made
Sometimes a few ‘undo’ actions may not be enough to fix a huge design mistake. You might have encountered similar occurrences if you tried editing on any design platform.
That’s where Elementor’s Revision History feature comes in handy. With it, you can revert to any of the previous versions of the page you’re editing without sacrificing the rest of your design elements.
The Pricing
You can use the entire Elementor plugin for absolutely free. Elementor Pro has many more upgrades and additions than the previous version. You might be interested in one.
Among the things you may get to enjoy if you choose Elementor Pro include exploring an expanded library of themes, templates, and design blocks; custom CSS and advanced coding capabilities; creating forms and pop-ups within the platform’s editing interface; integrations with WooCommerce; and, of course, the theme builder.
Elementor Pro has four main subscription plans, each designed for various individuals and/or groups. The plan also offers a website builder and hosting plans for advanced site management. All tiers can be paid annually and all share the same premium features. The only thing that sets them apart is the number of website activations, and the time it takes to respond to customer questions.
Elementor Pro Plans
- Essential Plan – $49/year. 1 Pro Website Activation. 24/7 Customer Support
- Expert Plan – $199/year. 25 Pro Website Activations. 24/7 Customer Support
- Studio Plan – $299 in the first year, then $499/year after; 100 pro website activations, VIP customer support in under 30 minutes
- Agency Plan – $999/year, 1000 pro website activations, VIP customer support in under 30 minutes
The Elementor Cloud Website Builder + Hosting plan is $99 annually. It gives you the same features you can expect from any Elementor Pro plan but includes stunning hosting and CMS capabilities. It offers a wide range of templates and design assets. Your website is protected by Google Cloud Platform integration, SSL and robust website management.
Elementor Free vs. Elementor Pro
The tricky part is: Do you feel the free WordPress plugin version is still appropriate for you, or do the Pro versions have such an advantage that you want to give it a try instead?
The free plugin version is a good option if you don’t want to add any extra features to your website or landing page. Elementor Free has many features that are already impressive in retrospect. Its core tools are just as dynamic as those of other web design platforms, which offer the same level or more delivery. It is so dynamic that business teams can use the free version. How To Build A Squeeze Page On Elementor
With Elementor Free, you can:
- Create optimized mobile-friendly versions of your site and page
- Go through your website’s version history
- You can use fully customizable themes and pre-made templates.
- You can add or modify website blocks as you wish.
Elementor Pro might be the right choice if you need to license multiple websites. It offers a lot more value than the free version. What we mean by it is you have more options to explore and more features to give you the extra edge. These include:
- A growing list of more than 300 themes and over 100+ premium block templates.
- Global widgets allow you to use the same widget on multiple pages and not have to modify it individually.
- If you are looking for more ways to draw potential customers, there is a front-end form creator and a pop up editor.
- Integrations with the popular e-commerce platform WooCommerce, complete with template blocks and widgets that let you build an online storefront;
- You can create your own theme using the Theme Builder feature. How To Build A Squeeze Page On Elementor
However, unless you wish to license multiple websites, Elementor Pro shouldn’t be viewed as the only way to expand the WordPress plugin. As previously mentioned, Elementor Free is already sustainable enough for most users – there are plenty of flexible themes and templates out there that can be integrated with Elementor, a notable example of which is Astra.
Elementor: How does it work?
To get the Elementor plugin to start, the first thing you will need to do is install and activate it in WordPress. Once you’ve installed it, there’s a settings panel that you can visit if you wish – you may opt to modify whatever you want to see while you do the editing. Otherwise, you may head straight to WordPress’s pages section.
You will see the Edit with Elementor link located along the bar above your canvas. You will be immediately redirected to the builder interface as you click the button. The image below perfectly illustrates what it looks like. How To Build A Squeeze Page On Elementor
Based on the image, here are some things you should know as you explore this interface.
- The workroom or canvas. It’s a huge part of the interface that takes up most of the screen.
- The widgets area. Situated on the left side next to the canvas, it contains lots of content and design elements that are ready to use.
- Settings. It is represented by three horizontal lines. This symbolise the ability to access a variety of fonts and colors.
- The Open Elementor Widgets button. Essentially considered a form of the menu button, it allows you to return to the widgets list – nine little squares represent this.
- The Global Settings button. This button is represented by the cogwheel icon. It takes you to more advanced settings.
- The Revision History button. It is displayed as a clock icon and allows you to view the history of pages or websites in your past versions.
- Switch View. This small monitor icon lets you convert the desktop version of your page into tablet-friendly and mobile-friendly iterations. You may use this to edit what you want your customers to see through their phones.
- Preview Changes. Click the small eye icon to see all the changes to your page.
- The Publish/Update button. When the shaped button turns green, you are ready to publish. If it’s grey, it means your page is updating – this time, unlike when it’s green, you can’t click it. How To Build A Squeeze Page On Elementor
Structure Hierarchy
Before we can even begin building, you must first understand the structure hierarchy that Elementor follows. This similar structure has been used by many web designers, including those who are more experienced in website design.
In Elementor, your primary goal is to create a page. A page is a collection of sections and columns.
A section can be described as a row you can customize with many design elements such as background, colors and sizing.
On the other hand, the columns are located within a specific section. These, in turn, are where the widgets or content elements are placed. Each widget can be customized and sized separately.
This is Elementor’s hierarchy structure.
Page > Section > Column > Widget/Content element
Designing a Page
Now that we know how the skeletal outline works, let’s go ahead and create a page. On WordPress’s page design interface, click the Edit with Elementor button. You’ll soon notice a plus (+) button highlighted in red violet – click on that to add a new section. How To Build A Squeeze Page On Elementor
Next, you will need to choose the structure for your section. You can choose to have one column or several columns depending on the type of content that you want. From there, you may populate those columns with content elements. Simply drag any widget from the interface’s widget area and drop it onto them, be it a heading or an image. You can even adjust or rearrange them and sections and columns within the page.
Once you’re happy with the structural placement, now is the time to retune the finer details to make the page look more presentable. There are three main editing tabs to explore: Content, Style, and Advanced.
Designing a pre-existing or pre-made themed page is much easier than doing so from scratch. Most of the time, you would only need to make slight adjustments in between sections, columns, or even widgets – unless you need to add a new design element. With Elementor’s drag-and-drop functions, refining some necessary changes has been made much easier than the more advanced processes done through coding.
The disadvantages: What else is missing?
We don’t mean to mislead you, Elementor is certain to be one of the best WordPress web design tools. But, there are always imperfections in the world. There are many things we love about the world, but there are some things you might find annoying.
- Sometimes the editing interface can be a little slow. Although it’s fast, efficient, and ultimately very convenient, it can freeze too quickly. To get it working again, refresh it and reopen it.
- Although most of Elementor’s features can be used for free, some may find them to be essential, but they are only available in Elementor Pro. This may prove frustrating for some. You can’t set sitewide styles with the free version. Instead, you are limited to only a few pages at a time. How To Build A Squeeze Page On Elementor
- Some editing refinements may not go exactly as you wish them to. On the one hand, if you add custom styling to certain links, you may end up with the default typography and font color. You may also have trouble finding the margin value if the alignment of your design elements is not correct.
Who should use elementor?
Elementor is filled to the brim with expert-level core features and tools included in the free version, plus more useful upgrades in any of the Elementor Pro plans. Furthermore, most users will likely find it easier to grasp than other WordPress web design plugins.
It’s easy to see why so many people love Elementor. Elementor is both a popular DIY tool for those who don’t have the necessary web design skills and an intuitive platform that can be used by a broad range of businesses.
However, there are some specific users we have in mind that will find Elementor to be a more suited choice. These are:
- Casual internet users. Elementor offers many customizable benefits that are especially useful for bloggers and website owners.
- Digital marketing professionals. Design tools aside, most of Elementor’s features are built to be marketing-ready – from the seamless integrations to thousands of platforms using Zapier to the pop-up and e-commerce widgets.
- Site builders. Elementor is an excellent stepping stone for those who are interested in creating websites for clients. How To Build A Squeeze Page On Elementor
Alternatives to Elementor
Just because Elementor has advantages that may far exceed other contemporary web design plugins doesn’t mean you should consider it as the only choice worth considering.
There are plenty of nice web design plugins for WordPress that deliver close to the same level as Elementor, with some that may offer only a few. We all know by now that WordPress’s in-house web design feature is not everyone’s cup of tea – that’s why the plugins were created in the first place, to make the experience much better by the mile.
Right now, there are two other leading WordPress web builder plugins out there that are on the same par as Elementor in terms of features: the Divi builder by Elegant Themes and Beaver Builder. Divi, one on hand, offers the same feature-rich range as Elementor and has the same ability to edit your website from a front-end interface as your clients see it. Although it has a similar look, there is no free option. Beaver Builder is a more straightforward plugin than the others, but it packs as many design tools as you need into one platform. These tools are enough to make a website look great.
Other noteworthy web design plugin alternatives to Elementor include SeedProd and the SiteOrigin Page Builder.
Final Verdict: Is Elementor worth trying?
Answering the question is yes. Elementor is a premium drag-and-drop page building tool for WordPress. It’s packed with top-quality design tools and features. Most of these core features are offered free. How To Build A Squeeze Page On Elementor
It’s easy to see why so many people continue to use this plugin to build websites and pages. We believe that Elementor stands out from most web design plugins because it allows individuals of all skill levels to build whatever they wish with no major obstacles in the way. Unlike others, it doesn’t force you to upgrade to a higher plan or a paid license, ensuring there’s enough space for everyone.
Here’s some advice before we let you explore Elementor for yourself: if your job involves running multiple websites and creating them for clients, we recommend you try Elementor Pro. Otherwise, the free plugin for WordPress will work just as fine!
FAQ How To Build A Squeeze Page On Elementor
Can I upload or export my templates to Elementor?
Yes, Elementor can import your templates. Apart from letting you create one from scratch with the help of the Theme Builder feature, you can import your personalized themes into the website builder under the Templates tab.
In a similar function, you can export your templates to be used on other WordPress sites – a handy function if you work for multiple clients as a website-building professional.
What pages can I make with Elementor?
Elementor allows you to create landing pages, homepages, landing page, landing pages and about pages.
If you’re subscribed to Elementor Pro, you can create full websites and even online stores apart from numerous pages.
Does Elementor slow down my website?
Elementor will not slow down your website so that it takes as little time as possible to load. A website built with this plugin might take two seconds longer than one built from WordPress’s built in website builder. Nonetheless, both equally bit faster than the version made through, say, Beaver Builder.
The reason why WordPress websites that are made using plugins take longer may derive from multiple factors: poor hosting, large media files, slow themes, and too many plugins at work.