In the past, building websites hosted on WordPress was a difficult task. Not only would you have to write whatever you want to add into its very limiting in-house editor, but you’d be required extra knowledge of HTML and coding to incorporate sophisticated and impressive layouts and styles.
Nowadays, all the arduous page editing tasks have been dramatically simplified as the rise of drag-and-drop page builder plugins has come to take over, making it much easier for everyone – even newbies with zero coding experience.
Elementor may be one thing that pops up in your mind regarding those new types of page builders. There are so many options, and it can be difficult to decide which one is right for you. This article will help to find the perfect page builder for you.
For those of you who prefer a more visual experience, here is a video review from Daniel on his YouTube channel Design Break. To get a comprehensive overview of Elementor, you may still want to check out our article below.
Elementor in Nutshell Optimizepress vs Elementor
Before we dive into the meat of this story, let’s first take a look at Elementor.
Elementor is one of the most popular free page builder plugins for WordPress. It is well-known for its intuitive user interface and rich features. Users have unlimited access to many customization and design options. It’s designed to make the process of page building easier and more enjoyable for web design professionals and newbies alike.
Elementor’s drag-and-drop editor is one of its highlights. Users can drag any object onto a workspace or canvas that’s large enough to fit the majority of their screen. The workspace lets you view your page as potential customers see it. Another of its highlights is the vast range of design element options, with a total of over 200 templates, widgets, and blocks built into Elementor’s storied library.
The Key Features
Elementor’s basic version has more than enough tools that you will need to build eye-catching pages. It has an advanced settings section that allows you to fine-tune all your content elements to be as pixel-perfect as possible and incorporate custom coding onto your page.
Elementor understands that convenience is key. That’s why it offers many helpful features. You can retrieve older versions of your page by clicking ‘undo’ once and then again. The Revision History button has got your back. Are you having trouble finding something difficult to find? The Finder feature can help you with that. Want to make some adjustments to the mobile version of your page? You can do so right away with Switch View.
Elementor Pro has even more features. This gives you more handy features, such as the Theme Builder that lets you create full-page templates for WordPress, the pop-up builder, and e-commerce widgets in collaboration with WooCommerce.
While Elementor may have lots to offer to individuals of all skill levels, we must not fully ignore a few of its disadvantages. First, the majority of Elementor Pro features cannot be accessed by those who have the plugin free. Second, the dashboard may need to be more responsive sometimes. Lastly, editing refinements might not work exactly as you expected.
The core version of Elementor gives you enough page design tools to use for free. However, if you want to gain access to additional features that are otherwise limited to Elementor Pro users, you may need to subscribe first to any of its five annual plans.
These prices range from $49 per year for the Essential plan to $999 for the Agency plan. A good thing about those subscriptions is you can explore any of the upgraded tools without limits – the only difference is the allotted number of website licenses and activations.
Now that we have an idea of what Elementor is and how much it can offer, let’s compare it to the other page builder platforms on this list, eight of which with an equally massive following and critical acclaim.
These are Divi, WPBakery, Beaver Builder, WordPress’s newest editor Gutenberg, Webflow, the Thrive Architect plugin, Brizy, and Oxygen. Let’s start with Divi!
Elementor vs Divi
The Divi builder from Elegant Themes is also a very popular page builder plugin. In terms of the amount it offers, it’s on par with Elementor.
Both interfaces are easy to use, yet powerful and feature a variety of design tools. Divi is a WordPress theme, but not a plugin. It also doesn’t offer a free plan and has more useful features like split testing.
Divi’s editing dashboard is equipped with a drag-and-drop interface, but if you compare it to Elementor’s version, you’ll notice a few differences immediately. While the latter has all the options along the sidebar, Divi has a collapsible floating menu on the bottom of the screen, giving off a more minimalistic appeal.
Customization and Page-Building
Divi, on the other hand, allows you to use complete-website packages. Elementor only offers single-page templates. Named by the latter as Layouts, its collection size is much bigger than the former.
Both plugins have the same styling options that don’t always require you to code unless necessary. Both plugins have similar features for theme-building. Divi may have it added in 2019, but Elementor had it available long before that.
The Key Features
Divi is more than just a WordPress plugin – it also comes bundled with the Divi theme, which has been dubbed over the years as the “most popular WordPress theme in the world.”
Divi’s split-testing feature is one thing that makes it stand out from Elementor. Marketing professionals, in particular, may find this one very useful as they can determine which of the pages’ elements work best in generating better conversion rates.
Divi is not like Elementor which offers powerful features for a free version. Divi does not offer a free plan, except for a 30-day trial. Despite this, its two pricing plans are seen as cost-effective and more valuable than the other.
A $89 yearly access plan or a $249 lifetime access tier are available to individuals. You will be able use Divi on unlimited sites and you will have access to all Elegant Themes products including the Divi theme.
Elementor vs WPBakery
WPBakery is another popular page-building plugin, and it was also one of the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Among its stand-outs is the ability to choose between a front-end interface for live site editing and more advanced back-end design editing. WPBakery offers twice the number of widgets than Elementor, which may seem like a large collection.
Some page builders let you view your page as your customers see it while editing. Others offer a more schematic experience. WPBakery is able to accommodate both. This makes it ideal for not just average web designers but experts as well.
There have been some concerns about how slow the front-end editor is compared to other editors. You’ll still have the tools you need to make a beautiful page.
Page-Building and Customization
WPBakery offers over 100 pre-made templates, but this is a far cry from Elementor’s 300+ choices. While the former may lack in abundance, it catches up with an otherwise larger scale of design element offerings in the form of widgets and add-ons, giving it a huge boost ahead of the latter.
When it comes to customization, both WPBakery and Elementor are packed with the same level of optimized and diverse tools, though one of them may be too overwhelming for some people than the other.
Among WPBakery’s distinctive assets is its support for multiple languages which makes this plugin more accessible to non-English users. The Role Manager function lets you manage who has access to certain sections of the interface.
The plugin’s integrations list and supply of add-ons may not be a big deal for plenty, but we consider it unique enough to stand out among the rest.
WPBakery is similar to Divi but does not offer a free version. However, it does offer two pricing options. Unlike the former, though, both tiers use a one-time payment system, giving you uninterrupted updates regardless of your choice.
The $56 regular version is for single-site use, while the $299 extended plan is for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. As the other two plugins are made to be suitable for web designers, Beaver Builder is more geared toward developers with a sharp eye for website stability.
Beaver Builder is a popular choice for WordPress developers because it offers clean coding, well-documented PHP and CSS options, as well as other handy features that will make your page run smoothly.
Beaver Builder’s editing interface is similar to Divi’s: Your workspace occupies almost the entire screen with only a generously-sized horizontal bar on top. Optimizepress vs Elementor
If you wish to add any column, row, or module/widget to your page, you just need to click the + button along the bar. The dashboard of the plugin has been highly praised because it is fast, easy to use, and customizable. Pop-up windows are not your style? Simply drag it to create a sidebar. Simple!
Page-Building and Customization
Beaver Builder provides users with a range of core design tools. Its advanced settings, however, don’t have the same energy as Elementor – for one, the former lacks motion effects options and custom CSS for individual page elements as the latter is readily equipped with.
Despite this, Beaver Builder still manages to make every page highly responsive across all devices. As for templates, the plugin offers two types that are closely similar to Elementor: pages (full templates) and rows (Beaver Builder’s take on blocks).
The Key Features
As we mentioned earlier, one of Beaver Builder’s strongest suits is its ability to conveniently let developers add custom coding. Another of its key features is white-labeling, which is ideal for those who build pages or websites for multiple clients for a living.
As for theme-building, Beaver Builder requires you to purchase and integrate with a separate Beaver Themer extension. Although it may seem cumbersome, this extension is still able to integrate with Elementor’s built in theme builder. Optimizepress vs Elementor
Beaver Builder’s pricing structure is very similar to Elementor’s. It includes yearly subscription plans starting at $99 for the Standard tier and ending at $546 for Ultimate. There’s also a 30-day money back guarantee. A free version of the plugin is also available, but it’s less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is the codename for WordPress’s latest standard block editor, effectively replacing its predecessor, the Classic Editor. Gutenberg’s new standard block editor is much easier than the old version. It requires you to complete tedious and complex processes. Gutenberg was designed with beginners in mind, using drag-and-drop interfaces.
WordPress is relaunching its flagship editor to reflect the popularity of Elementor and other user-friendly page builders. Nonetheless, Gutenberg offers users swift block-building capabilities and additional features to make blogging and post-writing much easier.
WordPress’s previous editor required you to write everything you need on a page inside a big, rectangular text field. Many people find this difficult as they might need to know shortcodes to create different shapes, fonts and layouts. Optimizepress vs Elementor
With Gutenberg, editing has been significantly simplified to accommodate even those with zero coding knowledge. From the interface alone, you will notice that it borrows the common features usually found in most page builder plugins, such as the huge preview screen and the collapsible widgets sidebar.
Page-Building and Customization
Gutenberg comes with all the essential design tools you need, including blocks and columns as well as text headings and paragraphs. The range is still less than Elementor’s page builders, which offer more options.
Gutenberg does not have the ability to build themes, but its block-based characteristics make it compatible with many WordPress themes. However, it doesn’t completely override your theme settings and styles. You can also add custom CSS elements to give your site a personal touch.
Gutenberg, unlike Elementor which is a page builder that has a front-end interface and Gutenberg, is primarily a backend block editor. You won’t be able to create a fully unique site with an equally unique theme, but you can still rearrange design elements within any themed page, given that it’s compatible across multiple WordPress themes.
With Gutenberg, you get to embed uploaded files and posts from many sources to your page, from social media sites like Twitter and Tumblr to media-sharing sites such as YouTube and Soundcloud.
Since Gutenberg is WordPress’s default editor, you can explore and use all of its features completely free of charge! There is not one paid plan included in this list like all the other editors. Optimizepress vs Elementor
Elementor vs Webflow
Unlike Elementor and the rest of our page builder plugins in this list, Webflow is a standalone website-building service that lets you create full-scale designs that work across multiple devices. It offers the same capabilities as Squarespace and other popular website builders.
Webflow was created to be a one-stop shop and save you time. Its team handles all website administration tasks, including web hosting. Although WordPress may depend on plugins to make eye-catching websites, Webflow offers everything in one platform.
We must tell you firsthand that, as Webflow offers a wide range of users a fun and flexible way to build a website, it is not for the faint of heart, especially those who are new to web design. Webflow’s editing interface should be richer with essential tools for website building.
It may be a turn-off for most individuals with entry-level skills, but any average professional will most likely enjoy what it can offer. It can be as simple as possible to use the platform’s interface.
Page-Building and Customization
You have two options with Webflow: you can start from scratch or choose from over 500 templates. About 100 of these templates are free. It spans multiple categories ranging from portfolios to full-on blog themes. Unlike Elementor, which lets you change a page’s entire template in one sitting, Webflow will require you to create a new website to accommodate those changes.
You have many options for web design and can integrate with third-party platforms.
Webflow has the potential to be a competitor to WordPress in the CMS market. Despite being on a lower level than WordPress, Webflow’s SEO and blogging capabilities are impressive enough to be worth considering.
Webflow’s vast knowledge base through Webflow University, the blog, and its exceptional customer service team are testaments to how deeply it cares about its users. Optimizepress vs Elementor
Webflow offers a free starter plan for those who wish to learn how to design a website. From there, you’ll find a versatile range of subscriptions. You can choose from the basic Site plan starting at $12/month, team-based Workspace plans starting at $19/month and e-commerce plans starting at $29/month. There is also a custom Enterprise plan.
Elementor vs Thrive Architect
Some WordPress page builders cater to designers (as in Elementor), web professionals (like Beaver Builder), and both, but there are a few that cater more towards marketing professionals, such as Thrive Architect.
This plugin provides them with top-notch features that are guaranteed to make impressive sales turnouts on top of the essential page-building tools they should already be familiar with. While both platforms offer the same level of design and customization capabilities, Thrive Architect makes it a more suitable choice for creating high-converting landing pages and other similar market-optimized websites.
Like Elementor, Thrive’s editing dashboard involves a front-end interface, letting you see what your potential customers will get. As the former accomplishes this with a huge workspace and a single feature-rich sidebar, the latter approaches it with two, each on either side of the screen.
In addition, two taskbars similarly surround the space, with one for the page structure and the other for multi-device previews. Thrive attempted to include all basic tools within one dashboard. However, some users have complained about the interface being a bit clunky.
Page-Building and Customization
Both Thrive and Elementor offer the same caliber of excellent widgets and template selections. Still, considering the latter’s concentration on the marketing niche, the range may not be as flexible as the former. Regardless, its library of landing page templates surely looks more deserving for marketers and businesses alike.
Thrive’s customization is also at a comparable level. An apparent silver lining, though, has to be its top-performing in-line text editor and a more diverse range of global elements.
Elementor’s marketing-focused features fall far short of what Thrive has to offer. It comes with a list Smart Landing Pages that are optimized for higher conversion rates. Optimizepress vs Elementor
Thrive Architect believes that higher conversion rates are a key to sales growth. That’s why it can seamlessly integrate with other specialty applications that belong in what’s called the Thrive Suite, including ones for split testing, testimonial collections, and even automation.
If you work in marketing and are looking for more efficient ways to convert leads into sales, you may get the entire Thrive Suite alongside Thrive Architect for only $299/year. The plugin is available at $97 per year.
Elementor vs Brizy
Though two years younger than Elementor (2016), Brizy has been slowly climbing to the top and gaining critical acclaim for its simple and intuitive functions. The interface is comparable to Elementor. The only thing that separates them is the ecosystem.
Elementor lets you import third-party addons. However, Brizy only allows you to use its default content elements. The cloud service allows you to sync your work across all domains, WordPress and not, despite this limitation.
Brizy offers the familiar drag-and-drop functionality, but its editing dashboard is highly regarded for its user-friendly interface. It even beats all other page builders in this list. Optimizepress vs Elementor
One of the primary reasons why it attracts web designers of all skill levels so easily is its super lightweight design. Compared to other dashboards, particularly from Thrive Architect, Divi, and even Elementor, it doesn’t feel very bulky; instead, it’s welcoming.
Page-Building and Customization
Brizy, like most WordPress page builders offers a wide range of customization and design options. It doesn’t offer as many widgets than Elementor, but it does have a few WooCommerce e-commerce elements.
Template-wise, Brizy’s packed with tons of individual blocks and full-page layouts that are a bit more diverse than Elementor, most of which you can use for free.
One standout feature Brizy has that Elementor doesn’t is its integrated mega menu builder. Although Brizy does not support third-party addons, it is still a great feature to be able to create large-scale web menus.
Besides the WordPress plugin, Brizy offers the Brizy Cloud service, which provides hosting and other useful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
You can also download the WordPress plugin version Brizy free of charge, similar to Elementor. Pricing subscriptions are also available for those who specialize in websites and page-building for a living: these include Personal, Freelancer, and Agency plans.
You can choose to pay annually ($49 to $199), or to pay a one-time fee ($149 – $399). Brizy Cloud offers many time-based subscriptions. Optimizepress vs Elementor
Elementor vs Oxygen
Oxygen, a WordPress theme that can be used with drag-and-drop plugins like the Divi builder, is similar to the Divi builder. You have complete control over how your pages look with any element you choose. It can even override any saved themes.
Oxygen has a wealth of marketing tools and stunning professional-looking templates to choose from. It is designed for freelancers and developers who are experts, as well as web agencies that are small and large. While it seems ideal for those who are new to web design, you’ll soon find out that it may not be their strongest suit.
Oxygen’s user interface has a lot of tools and features that you can use immediately. For beginners, the sheer volume of features and tools available may seem overwhelming. Still, for those who are already familiar with the ins and outs of web development, they’ll be treated to a lot of functions waiting to be explored.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
We appreciate the ease of Oxygen’s customization capabilities. Coding pros, in particular, may surely enjoy the plugin’s easy-to-manage CSS editing capabilities – they wouldn’t have to worry much about going into the style sheets of any theme for long! Optimizepress vs Elementor
All of Oxygen’s templates are compiled into over 15 sets, each designed for various purposes. Although its widget library is not as impressive as Elementor, integrations with third party apps are made easier by the public API tool.
The Key Features
The loading speed of most pages that are built using Oxygen is significantly faster than the ones made through Elementor and similar WordPress page builders by a slightly improved margin.
Oxygen, in addition to the API, can seamlessly integrate with a wide range of industries, platforms, and apps, including social media, SEO plugins and payment gateways.
Considering the advanced and more professional nature, Oxygen does not offer any free plan for the time being. It charges one-time fees for two of its current pricing plans. You will pay $129 for the Basic plan, and $349 for the Ultimate plan.
Our Last Thoughts Optimizepress vs Elementor
If you’re a web development expert, whether you work in the field for a living or you’re a power user for leisure, we recommend that you choose between Oxygen, Beaver Builder, and WPBakery, as each of those comes prepared with more accommodating coding capabilities.
If you specialize in website design, either as a freelancer or as part of a team, both Brizy, and Webflow have all the right tools you would need. Brizy, in particular, has one of the most user-friendly interfaces out there, but if third-party add-on support is what you’re looking for in one, then it might be best if you find something else.
If you’re not too invested in web design or don’t mind using your current theme, Gutenberg may be your best bet, although most page builders on this list offer the same feature. Gutenberg is also the only plugin that’s completely free, which may make it a good choice if you have a limited budget.
While there are some page builders that offer templates for landing pages, none compares to the number of templates Thrive Architect offers. It also integrates with many marketing tools, including sales funnels and split testing. If another builder can compete similarly in any capacity, it has to be Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. The latter could be ideal if you’re a web designer looking for more template and theme options.
Lastly, if you want to stay sure with some of the most trusted, easy-to-use, and leading WordPress page builders, look no further than Divi and Elementor. Elementor can provide you with a plugin that is completely feature-free if you are interested.