Back in the old days, the process of building website pages hosted on WordPress was such a hard task to behold. You would not only have to create whatever you wish in the editor’s very limited interface, but you’d also need to know HTML and code to create sophisticated layouts and styles.
Nowadays, all the arduous page editing tasks have been dramatically simplified as the rise of drag-and-drop page builder plugins has come to take over, making it much easier for everyone – even newbies with zero coding experience.
Elementor may be one thing that pops up in your mind regarding those new types of page builders. But with so many of them around, it can be hard to choose which one suits you best. This article will help you find your ultimate page builder that works better for your needs.
Daniel has posted a video review on Design Break that will give you a visual experience. You can still read our article to get an overview of Elementor.
Elementor in Nutshell Product Archive Page Woocommerce Elementor
Before we dive into the meat of this story, let’s first take a look at Elementor.
Elementor is one of the most popular free page builder plugins for WordPress. It is well-known for its intuitive user interface and rich features. Users have unlimited access to many customization and design options. It was created to simplify page building for both experienced web designers and beginners.
One of Elementor’s highlights has to be its convenient drag-and-drop editor, which allows users to drag whatever object they like onto a canvas or workspace that’s big enough to fit most of the screen. The workspace lets you view your page as potential customers see it. Another of its highlights is the vast range of design element options, with a total of over 200 templates, widgets, and blocks built into Elementor’s storied library.
The Key Features
Elementor’s basic version has more than enough tools that you will need to build eye-catching pages. It has an advanced settings section that allows you to fine-tune all your content elements to be as pixel-perfect as possible and incorporate custom coding onto your page.
Elementor knows that convenience is king – that’s why there are plenty of helpful features that reflect that statement. You can retrieve older versions of your page by clicking ‘undo’ once and then again. Revision History is your friend. Struggling with searching for something that may be difficult to find? The Finder feature can help you with that. Want to make some adjustments to the mobile version of your page? You can do so right away with Switch View.
It doesn’t stop there, as Elementor has more tricks up its sleeve with Elementor Pro. This gives you more handy features, such as the Theme Builder that lets you create full-page templates for WordPress, the pop-up builder, and e-commerce widgets in collaboration with WooCommerce.
The Downsides
While Elementor may have lots to offer to individuals of all skill levels, we must not fully ignore a few of its disadvantages. Firstly, most of the Elementor Pro features are obviously, not accessible to those who use the plugin for free. Second, the dashboard may need to be more responsive sometimes. And lastly, some editing refinements may not go exactly as you expect them to.
Pricing
The core version of Elementor gives you enough page design tools to use for free. However, if you want to gain access to additional features that are otherwise limited to Elementor Pro users, you may need to subscribe first to any of its five annual plans.
These range from $49 a year with the Essential plan to $999 with the Agency plan. The best thing about these subscriptions is that you can access any upgraded tool without limitations – the only limitation is the number of activations and website licenses.
Now that we have an idea of what Elementor is and how much it can offer, let’s compare it to the other page builder platforms on this list, eight of which with an equally massive following and critical acclaim.
These include WPBakery and Divi, Beaver Builder, WordPress’s newest editor Gutenberg as well Webflow, Brizy, the Thrive Architect plugin and Oxygen. Let’s start with Divi!
Elementor vs Divi
Elegant Themes’ Divi builder is a popular page-builder plugin. It’s been placed at the same level as Elementor regarding how much it offers to various users.
Both interfaces are easy to use, yet powerful and feature a variety of design tools. The only differences that set Divi apart from Elementor are that 1) it’s both a WordPress theme and a plugin, 2) it doesn’t offer a free plan, and 3) it has more useful features, such as split testing.
General Interface
Divi’s editing dashboard has a drag-and drop interface. However, if you look at it alongside Elementor, you will notice some differences. While the latter has all the options along the sidebar, Divi has a collapsible floating menu on the bottom of the screen, giving off a more minimalistic appeal.
Page-Building and Customization
While Elementor offers only single-page templates, Divi allows users to use full-website packages. It is also known as Layouts and has a much larger collection than Elementor.
Both plugins have the same styling options that don’t always require you to code unless necessary. Both plugins have similar features for theme-building. Divi may have it added in 2019, but Elementor had it available long before that.
Key Features
Divi is more than just a WordPress plugin – it also comes bundled with the Divi theme, which has been dubbed over the years as the “most popular WordPress theme in the world.”
One noticeable thing Divi has that sets it apart from Elementor and a few others is the split-testing feature. Marketing professionals, in particular, may find this one very useful as they can determine which of the pages’ elements work best in generating better conversion rates.
Pricing
Unlike Elementor, which gives you plenty of powerful features at just the free version, Divi has no free plan unless it’s a limited 30-day demo trial. However, the two pricing plans offered by Divi are more cost-effective and valuable than each other.
A $89 yearly access plan or a $249 lifetime access tier are available to individuals. You will be able use Divi on unlimited sites and you will have access to all Elegant Themes products including the Divi theme.
Elementor vs WPBakery
Another one of the widely-used page-building plugins, WPBakery, is also among the first to be released. Formerly known under the name Visual Composer until the inauguration of the website builder under the same name, WPBakery provides page creators with nearly the same convenient and user-friendly features as Elementor.
Its standout feature is the option to choose between a front end interface for site editing or more advanced back-end design editing. While Elementor may be packed with a wide range of widgets, WPBakery has twice the size of its offerings.
General Interface
Some page builders let you view your page as your customers see it while editing. Some offer a more detailed experience. If one WordPress plugin can accommodate both simultaneously, then WPBakery lives up to the challenge. It is ideal for both novice and expert web designers.
However, there have been concerns over how slow the front-end editor can be compared to the rest. Regardless, you’ll have enough tools to create a good-looking page.
Page-Building and Customization
WPBakery has a pre-made template library of over 100 choices, although the number pales compared to Elementor’s 300+ selections. Although the former is less extensive, it has a much larger selection of design elements in the form widgets and add-ons that gives it an advantage over the latter.
When it comes to customization, both WPBakery and Elementor are packed with the same level of optimized and diverse tools, though one of them may be too overwhelming for some people than the other.
The Key Features
WPBakery is known for its multilingual support, which makes it more accessible to non-English users. The Role Manager function lets you manage who has access to certain sections of the interface.
The plugin’s integrations list and supply of add-ons may not be a big deal for plenty, but we consider it unique enough to stand out among the rest.
Pricing
Much like the previously-mentioned Divi, WPBakery does not have a free version, but it does offer two pricing plans. Unlike the former, though, both tiers use a one-time payment system, giving you uninterrupted updates regardless of your choice.
The $56 regular version is for single-site use, while the $299 extended plan is for one SaaS application.
Elementor vs Beaver Builder
The Beaver Builder plugin has visually fluid drag-and-drop page-building properties as with similar platforms such as Elementor and Divi. Beaver Builder, unlike the other plugins, is designed for developers who are skilled in website stability.
Beaver Builder is a popular choice for WordPress developers because it offers clean coding, well-documented PHP and CSS options, as well as other handy features that will make your page run smoothly.
General Interface
Beaver Builder’s editing interface shares the same traits as Divi’s version: your workspace takes up nearly the entirety of your screen, with only a generously-sized horizontal toolbar placed on top of it. Product Archive Page Woocommerce Elementor
If you wish to add any column, row, or module/widget to your page, you just need to click the + button along the bar. The dashboard of the plugin has been highly praised because it is fast, easy to use, and customizable. Don’t like pop-up windows while you edit? Drag it to create sidebars. Simple!
Page-Building and Customization
Beaver Builder offers a variety of core design tools. However, its advanced settings don’t have as much energy as Elementor. For one, it doesn’t offer motion effects options or custom CSS for individual pages elements, which Elementor is equipped with.
Despite this, Beaver Builder still manages to make every page highly responsive across all devices. The Beaver Builder offers two types of templates: full templates (pages) and rows (rows).
Key Features
Beaver Builder allows developers to add custom code, as we have mentioned. Another of its key features is white-labeling, which is ideal for those who build pages or websites for multiple clients for a living.
Beaver Builder is required to be purchased and integrated with a Beaver Themer extension for theme-building. Although it may seem cumbersome, this extension is still able to integrate with Elementor’s built in theme builder. Product Archive Page Woocommerce Elementor
Pricing
The pricing structure for Beaver Builder is similar to Elementor’s as it includes yearly subscription plans ranging from $99 with the Standard tier to $546 with Ultimate, plus a 30-day money-back guarantee. The plugin can also be downloaded for free, although it is less flexible than Elementor.
Elementor vs Gutenberg
Gutenberg is the codename for WordPress’s latest standard block editor, effectively replacing its predecessor, the Classic Editor. Compared to the previous version, which required you to go through tedious and complicated processes, Gutenberg is intentionally designed to make it a breeze for many of its users as beginner-friendly editors with drag-and-drop interfaces take center stage.
With the rising popularity of user-friendly page builders like Elementor, it’s no wonder that WordPress has decided to keep up with the changes by giving its flagship editor a much-needed facelift. Gutenberg still offers block-building capabilities that make it easy to blog and write.
General Interface
The previous editor for WordPress required that you write all the information you needed on a page within a large rectangular text box. Many people find this difficult as they might need to know shortcodes to create different shapes, fonts and layouts. Product Archive Page Woocommerce Elementor
With Gutenberg, editing has been significantly simplified to accommodate even those with zero coding knowledge. You will see that the interface borrows many of the same features found in most page builders plugins such as the large preview screen and collapsible sidebar widgets.
Customization and Page-Building
Gutenberg is packed with essential design tools, from columns and block patterns to text headings and paragraphs. Still, the range fares less than popular page builders like Elementor, where there are additional choices to explore.
Gutenberg does not have the ability to build themes, but its block-based characteristics make it compatible with many WordPress themes. However, it doesn’t completely override your theme settings and styles. You can also add custom CSS elements to give your site a personal touch.
Key Features
Unlike Elementor, which happens to be a page builder with a front-end interface, Gutenberg is primarily a back-end block editor. While you won’t have the ability to create a site that is completely unique with a theme of your choice, you can arrange design elements on any page within any theme. It’s compatible with multiple WordPress themes.
Gutenberg allows you to embed files and posts from multiple sources onto your page. This includes social media sites like Twitter, Tumblr, and media-sharing sites like YouTube and Soundcloud.
Pricing
Since Gutenberg is WordPress’s default editor, you can explore and use all of its features completely free of charge! There is not one paid plan included in this list like all the other editors. Product Archive Page Woocommerce Elementor
Elementor vs Webflow
Unlike Elementor and the rest of our page builder plugins in this list, Webflow is a standalone website-building service that lets you create full-scale designs that work across multiple devices. It offers the same capabilities as Squarespace and other popular website builders.
Webflow is designed to be a one-stop solution, and a time-saver as its team does most website administration duties on your behalf, like web hosting. While WordPress itself may rely on plugins to create eye-catching sites, Webflow has everything rolled into one platform.
General Interface
We must tell you firsthand that, as Webflow offers a wide range of users a fun and flexible way to build a website, it is not for the faint of heart, especially those who are new to web design. Webflow’s editing interface should be richer with essential tools for website building.
Although it may seem a bit daunting for those with basic skills, professionals will likely find the platform useful. The platform’s interface can also be as straightforward as it gets.
Page-Building and Customization
You have two options with Webflow: you can start from scratch or choose from over 500 templates. About 100 of these templates are free. You can use it for portfolios or full-on blog themes. Webflow is different from Elementor which allows you to change the entire page’s template in one go. Instead, you will need to create a new website for those changes.
You have many options for web design and can integrate with third-party platforms.
The Key Features
Webflow is poised to compete with WordPress in the CMS field. Despite being on a lower level than WordPress, Webflow’s SEO and blogging capabilities are impressive enough to be worth considering.
Webflow’s extensive database of knowledge through Webflow University and the blog, as well as its excellent customer assistance team, is a testament that proves how much it deeply cares for its users. Product Archive Page Woocommerce Elementor
Pricing
For those who want to learn how to create a website, Webflow offers a free starter package. From there, you’ll find a versatile range of subscriptions. These include the basic Site plans from $12/month, team-based Workspace plans from $19/month, e-commerce plans from $29/month, and a custom Enterprise plan.
Elementor vs Thrive Architect
Some WordPress page builders cater to designers (as in Elementor), web professionals (like Beaver Builder), and both, but there are a few that cater more towards marketing professionals, such as Thrive Architect.
The plugin offers them top-notch features, which will ensure impressive sales results. It also includes the necessary page-building tools that they already know. While both platforms offer the same level of design and customization capabilities, Thrive Architect makes it a more suitable choice for creating high-converting landing pages and other similar market-optimized websites.
General Interface
Like Elementor, Thrive’s editing dashboard involves a front-end interface, letting you see what your potential customers will get. The former does this by having a large workspace and one feature-rich sidebar. The latter has two.
In addition, two taskbars similarly surround the space, with one for the page structure and the other for multi-device previews. While Thrive tried its best to fit all the basic tools in one dashboard, it has been criticized for being slightly clunky.
Page-Building and Customization
Elementor and Thrive both offer excellent templates and widgets. The latter’s focus on marketing niche may mean that the selections are not as wide as the former. Regardless, its library of landing page templates surely looks more deserving for marketers and businesses alike.
With customization, Thrive is relatively at a similar level as well. An apparent silver lining, though, has to be its top-performing in-line text editor and a more diverse range of global elements.
Key Features
As far as marketing-focused features are concerned, Elementor is surely miles behind what Thrive is committed to offering. To begin, it comes with a list of Smart Landing Pages designed for a more optimized conversion turnout. Product Archive Page Woocommerce Elementor
Thrive Architect believes better conversion rates lead to the flourishing of sales. That’s why it can seamlessly integrate with other specialty applications that belong in what’s called the Thrive Suite, including ones for split testing, testimonial collections, and even automation.
Pricing
You can get the whole Thrive Suite and Thrive Architect for $299/year if you are a marketer looking for better ways to convert leads into customers. Otherwise, the plugin itself is priced at $97 annually.
Elementor vs Brizy
Brizy is two years older than Elementor (2016) and has steadily climbed to the top, gaining critical acclaim because of its intuitive and simple functions. The interface is comparable to Elementor. The only thing that separates them is the ecosystem.
While Elementor allows you to import third-party add-ons, in Brizy, you can only make use of its default content elements. The cloud service allows you to sync your work across all domains, WordPress and not, despite this limitation.
General Interface
While Brizy has the all-familiar drag-and-drop features, its editing dashboard is praised by many for having one of the most user-friendly interfaces, even beating out all other page builders on this list. Product Archive Page Woocommerce Elementor
One of the primary reasons why it attracts web designers of all skill levels so easily is its super lightweight design. Compared to other dashboards, particularly from Thrive Architect, Divi, and even Elementor, it doesn’t feel very bulky; instead, it’s welcoming.
Page-Building and Customization
Brizy, like most WordPress page builders offers a wide range of customization and design options. Given its limits, it doesn’t have as many widgets as Elementor has, but it still manages to offer a handful of e-commerce web elements powered by WooCommerce.
Template-wise, Brizy’s packed with tons of individual blocks and full-page layouts that are a bit more diverse than Elementor, most of which you can use for free.
Key Features
Elementor’s integrated mega menu creator is one of the most notable features Brizy offers that Elementor does not. Although Brizy does not support third-party addons, it is still a great feature to be able to create large-scale web menus.
Brizy also offers the BrizyCloud service which includes hosting and other helpful website tools. However, remember that it is a completely different platform, which means you won’t be able to use WordPress – you are immediately given a custom domain.
Pricing
Similar to Elementor, you can download the WordPress plugin version of Brizy for free. For those who are specialized in website and page-building, pricing subscriptions are available. These include Agency, Personal, and Freelancer plans.
You can choose to pay annually ($49 to $199), or to pay a one-time fee ($149 – $399). Brizy Cloud also offers a wide range of time-based subscriptions. Product Archive Page Woocommerce Elementor
Elementor vs Oxygen
Oxygen, a WordPress theme that can be used with drag-and-drop plugins like the Divi builder, is similar to the Divi builder. You have complete control over how your pages look with any element you choose. It can even override any saved themes.
Filled with elite marketing tools and splendid professional-looking template options to take advantage of, Oxygen is geared toward pro freelancers, expert developers, and web agencies, small or large. Although it might seem ideal for newbies in web design, it could be a weak suit.
General Interface
Right away, Oxygen’s user interface is jam-packed with a huge load of features and tools surrounding the workspace. For beginners, the sheer volume of features and tools available may seem overwhelming. Still, for those who are already familiar with the ins and outs of web development, they’ll be treated to a lot of functions waiting to be explored.
As Elementor’s dashboard looks suitable for designers and average users, Oxygen’s version is mainly driven by the purpose of making page building more convenient, powerful, and worthwhile for those with firsthand experience.
Page-Building and Customization
In terms of customization, we appreciate how inviting Oxygen can be to a wide range of experts. The plugin’s simple-to-use CSS editing capabilities are a big plus for coders. They wouldn’t need to spend too much time looking at the style sheets of any theme. Product Archive Page Woocommerce Elementor
All of Oxygen’s templates are compiled into over 15 sets, each designed for various purposes. Although its widget library is not as impressive as Elementor, integrations with third party apps are made easier by the public API tool.
The Key Features
Most pages built with Oxygen load much faster than those made using Elementor or similar WordPress page builders.
Oxygen, in addition to the API, can seamlessly integrate with a wide range of industries, platforms, and apps, including social media, SEO plugins and payment gateways.
Pricing
Oxygen doesn’t offer a free plan due to its professional and advanced nature. It charges one-time fees for two of its current pricing plans. You will pay $129 for the Basic plan, and $349 for the Ultimate plan.
Our Final Thoughts Product Archive Page Woocommerce Elementor
We recommend choosing between Oxygen and Beaver Builder if you are a web developer expert. Each of these comes with more flexible coding capabilities.
Brizy and Webflow both offer all the tools you need to specialize in website design as a freelancer, or as part of an established team. Brizy is a great platform with a user-friendly interface. However, if you need third-party support, it may be advisable to look elsewhere.
If you’re not too invested in web design or don’t mind using your current theme, Gutenberg may be your best bet, although most page builders on this list offer the same feature. It’s also the only completely free plugin here, so that may be a solid choice as well if you’re on a tight budget.
Some page builders here offer special template sets for landing pages, but none can compare to how many Thrive Architect has. It also integrates with many marketing tools, including sales funnels and split testing. Divi is the only builder that can compete in a similar capacity to Divi.
Oxygen or Divi are the best options if you want to get both a WordPress plugin and a WordPress template simultaneously. If you are a web designer who is looking for more templates and themes, the latter might be the best option.
Lastly, if you want to stay sure with some of the most trusted, easy-to-use, and leading WordPress page builders, look no further than Divi and Elementor. Elementor can provide you with a plugin that is completely feature-free if you are interested.